VP, Marketing

Job not on LinkedIn

🔥 0 minutes ago

🌐 United States, Canada – Remote

🇺🇸 United States – Remote 🇨🇦 Canada – Remote

💵 $115k - $140k / year

⏰ Full Time

🔴 Lead

🎡 Marketing

👻 Ghost score 1%

What it means: the chance that no one is really hiring for this job.How to read it: 60% or higher means we think this is a ghost. Lower scores are less of a worry.Why this score:

• Just posted.
• Jobs at this company usually fill in 29 days.

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Jonas Software

WebsiteLinkedInAll Job Openings

1001 - 5000 employees

🏗️ Construction

💼 Consulting

🏥 Healthcare

Construction • Consulting • Healthcare

Jonas Software is a prominent acquirer of vertical market software companies, with a rich history of over 20 years. The company focuses on mission-critical software solutions across various industries, aiming to provide business tools and a network for growth. Jonas Software operates under a decentralized structure, allowing acquired companies to maintain their autonomy while tapping into Jonas's extensive experience and best practices. They adhere to a 'buy & hold forever' strategy, ensuring long-term stability and a permanent home for acquired businesses. With more than 130 successful acquisitions under its belt and being part of Constellation Software, Jonas Software emphasizes preserving the legacy and culture of the companies it acquires, fostering a culture of sharing and leveraging expertise in vertical market software.

📋 Description

• Own how Computrition is understood in the market and convert that understanding into pipeline, revenue, and retention • Set marketing direction while personally executing a meaningful share of the work • Report to the President and CEO • Build the annual marketing plan, budget, vendor strategy, operating rhythm, and scorecard • Own attribution, lead scoring, lead handoff to Sales, and data quality across the marketing automation platform and Salesforce • Report marketing performance in executive and quarterly business reviews • Run demand-generation, account-based, expansion, adoption, and retention programs • Develop seller-ready business-case tools, proposal and RFP content, customer-outcome databases, and competitive materials • Partner with Product on positioning, packaging, naming, launches, and release readiness • Lead product sheets, presentations, demos, case studies, battlecards, and co-marketing • Build and execute conference, webinar, virtual-event, and customer-user-conference programs with ROI measurement • Lead brand refresh, social media, PR, thought leadership, awards, customer recognition, and employer branding • Lead website refresh, SEO, AI-search visibility, newsletters, email programs, and website performance • Own the company intranet, leadership newsletter, internal announcements, and coordinated customer surveys • Produce market intelligence, define ideal customer profiles, and bring customer insights into product and pricing decisions • Lead AI adoption, workflows, agents, quality standards, privacy standards, and measurement of productivity gains • Deliver 90-day priorities including baseline metrics, team alignment, spend review, and agreed departmental priorities • Deliver 12-month outcomes including marketing plan and scorecard, attributed pipeline, refreshed brand and website, sales-ready materials, measured events, customer stories, and higher AI-enabled output

🎯 Requirements

• 7+ years of B2B marketing experience in software or technology • Quantifiable results in pipeline, revenue, conversion, or retention, personally driven and attributable • Experience building demand programs and pipeline attribution in a marketing automation platform and Salesforce or comparable platforms • Hands-on experience writing, building campaigns, operating marketing automation platforms, and analyzing data • Ability to make data-backed recommendations and own decisions within authority • Ability to learn complex enterprise software well enough to demo it and model customer ROI • Daily production use of generative AI tools; experience building or deploying AI workflows or agents with measurable gains • Experience leading a brand refresh, repositioning, major launch, or marketing-function rebuild • Experience running conferences as measured investments • Experience with a marketing automation platform, Salesforce or comparable CRM, website CMS, web analytics, and campaign analytics • Ability to drive cross-functional work across locations and time zones • Prior experience managing a marketing team preferred • Experience marketing both on-premise and cloud software preferred • Healthcare technology, healthcare foodservice, or clinical nutrition background preferred • Registered dietitian credential or close work with dietitians is a strong plus • Experience marketing to health systems, government, or military buyers preferred • Experience in a private equity-backed or holding-company software environment preferred • Internal communications experience alongside external marketing preferred • Resume, one-page summary of two or three personally driven results, one work sample, and a short description of a current AI workflow required for application • Finalists must prepare and present a marketing plan from a provided case study • Must be located in the United States

🏖️ Benefits

• Annual performance bonus • Benefits • Fully remote work • Up to 25% travel to industry conferences, customer visits, and company events

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