Enterprise Marketing Manager

Job not on LinkedIn

🔥 9 minutes ago

🇺🇸 United States – Remote

💵 $97.2k - $126k / year

⏰ Full Time

🟠 Senior

🔴 Lead

🎡 Marketing

🦅 H1B Visa Sponsor

This company has sponsored H1B visas in the past.

👻 Ghost score 0%

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Conduent

WebsiteLinkedInAll Job Openings

10,000+ employees

Founded 2017

🏥 Healthcare

📦 Logistics

💼 Consulting

💰 Venture Round on 2009-01

Healthcare • Logistics • Consulting

Conduent is a leading provider of technology-led solutions aimed at enhancing customer experiences and improving operational efficiency for businesses and government agencies. The company offers a wide range of services, including customer experience management, finance and accounting solutions, human capital management, integrated digital solutions, and specialized services for healthcare and public sector clients. By leveraging automation and analytics, Conduent helps organizations streamline processes and drive business success.

📋 Description

• Develop and execute go-to-market strategies aligned with growth priorities, strategic accounts, key industries, priority solutions, and buyer needs • Translate portfolio strategy and market opportunities into integrated marketing plans connecting enterprise priorities with account-level execution • Lead account segmentation and targeting based on strategic fit, revenue potential, industry priorities, buyer needs, and opportunity requirements • Develop marketing plans, activation timelines, communication cadences, and targeted programs for priority accounts and industries • Support new customer acquisition, expansion within existing clients, and advancement of high-value opportunities • Develop buyer-centric solution positioning, value propositions, messaging frameworks, and business narratives • Define buyer personas and connect solution value to industries, use cases, decision criteria, and buyer journey stages • Translate complex solution capabilities into clear, differentiated customer value • Maintain consistent enterprise and solution messaging across marketing, sales, and customer touchpoints • Lead development, maintenance, and governance of enterprise, solution, and sales enablement content • Develop client-facing assets including presentations, fact sheets, sell sheets, thought leadership, client success stories, videos, demonstrations, microsites, and digital content • Create sales enablement resources including messaging guides, battlecards, competitive tools, objection-handling materials, buyer guidance, case studies, and value proposition frameworks • Partner with subject matter experts, Solution Architects, General Managers, delivery teams, and stakeholders to maintain content accuracy and relevance • Equip sales and account teams with tailored content and tools supporting buyer engagement and opportunity advancement • Plan and execute integrated, multi-channel campaigns across email, digital, paid media, webinars, direct mail, sales outreach, and events • Manage campaign lifecycle including strategy, segmentation, content readiness, channel planning, execution, follow-up, measurement, and optimization • Coordinate marketing and sales activation through roles, timelines, communication plans, and follow-up expectations • Align conferences and events with campaign priorities, target audiences, account plans, and post-event follow-up • Establish and monitor performance measures for campaigns, content, account engagement, opportunity support, and sales enablement • Report on marketing-sourced and marketing-influenced pipeline, conversion, opportunity progression, pipeline velocity, and ROI • Translate performance data into recommendations for targeting, messaging, content, channel mix, campaign design, and resource allocation • Serve as a key marketing partner across Sales, Client Partners, Account Managers, Solution teams, Delivery, Sales Enablement, and Corporate Marketing • Establish ownership, workflows, decision points, timelines, approvals, and handoffs across marketing initiatives • Drive accountability for deliverables, follow-up, adoption, performance measurement, and continuous improvement

🎯 Requirements

• Bachelor's degree in Marketing, Business, Communications, or a related field, or equivalent professional experience • 10+ years of experience in enterprise marketing, product marketing, solution marketing, field marketing, demand generation, account-based marketing, or a related discipline • Proven experience developing and executing go-to-market strategies and integrated marketing programs • Strong experience in positioning, messaging, content strategy, demand generation, account-based marketing, and sales enablement • Experience partnering with sales and business leaders to support pipeline growth, customer acquisition, account expansion, and opportunity advancement • Demonstrated ability to develop and execute integrated, multi-channel marketing campaigns • Strong analytical skills with the ability to translate marketing performance data into actionable business recommendations • Experience measuring marketing-sourced and marketing-influenced pipeline, campaign performance, conversion, and return on investment • Strong cross-functional leadership and stakeholder management skills • Excellent communication, presentation, project management, and organizational skills • Ability to manage multiple priorities and initiatives in a fast-paced, complex enterprise environment • Go-to-market strategy and execution • Account-based marketing • Buyer insights and market intelligence • Positioning, messaging, and storytelling • Demand generation and integrated campaign management • Content strategy and sales enablement • Marketing performance measurement and optimization • Cross-functional leadership and influence • Data-driven decision making • Executive communication • Project and stakeholder management • Continuous improvement

🏖️ Benefits

• Remote work from home • Health and welfare benefits, effective from day one • Health insurance coverage • Voluntary dental and vision programs • Life and disability insurance • Retirement savings plan • Employee discounts on merchandise, services, travel, and more • Career growth opportunities • Paid training • Paid holidays • Paid time off (PTO) or vacation and/or sick time • Great work environment • Diversity and inclusion culture • Bonus or incentive eligibility based on business need