Senior Manager – Digital Product, Operations

🔥 3 hours ago

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Logo of Cotopaxi

Cotopaxi

201 - 500 employees

Founded 2014

💼 Consulting

🍽️ Food & Beverage

📦 Logistics

Consulting • Food & Beverage • Logistics

Cotopaxi is a company committed to producing high-quality outdoor gear and apparel while emphasizing social and environmental responsibility. The company donates a percentage of its annual revenue to the Cotopaxi Foundation, a Utah-based nonprofit organization focused on making a positive impact on communities. Cotopaxi's products are designed with sustainability in mind, offering a lifetime warranty and repair options. Known for its colorful, practical designs, Cotopaxi encourages outdoor enthusiasts to engage with their environment responsibly.

📋 Description

• Own and continuously evolve Cotopaxi.com’s digital product roadmap • Lead cross-functional digital product initiatives from concept through launch and optimization • Establish scalable processes and best practices for digital product development and continuous improvement • Lead day-to-day site operations and content management • Optimize the customer journey, conversion, onsite search, merchandising, and site experience • Own organic visibility across traditional search and AI-driven discovery channels • Produce recurring eCommerce performance reporting, including Del Dia collection results • Use customer behavior, site analytics, and product/category KPIs to inform roadmap priorities • Establish measurable outcomes and continuously optimize digital initiatives • Evaluate and optimize the eCommerce technology stack • Manage external technology and vendor relationships • Improve workflows, tooling, tagging systems, SOPs, documentation, and team training • Support planning, forecasting, and operational and capital expense budgets • Lead matrixed cross-functional teams and influence without direct authority • Align digital initiatives and site operations with brand, financial, inventory, and business objectives

🎯 Requirements

• 6-8+ years of eCommerce, digital product, or site operations experience • Track record leading digital product initiatives from strategy and planning through launch and optimization • Strong eCommerce and digital product expertise • Experience using customer insights, analytics, and performance data to prioritize opportunities • Proven project and process management skills • Ability to establish repeatable workflows, manage complex cross-functional initiatives, develop SOPs, and deliver on time and within budget • Experience with SEO and emerging AI-driven search • Working knowledge of AEO/GEO, generative search, and AI-powered tools • Working understanding of HTML/CSS, JavaScript, and jQuery • Ability to partner effectively with Engineering on digital products, integrations, and site functionality • Experience managing technology vendors and external partners • Strong analytical and problem-solving skills • Exceptional cross-functional collaboration and influence • Self-directed, curious, and solutions-oriented approach • Genuine connection to Cotopaxi’s mission and values • Must be authorized to work in the U.S.

🏖️ Benefits

• Medical, dental and vision benefits with HSA, FSA, and DCSA options • Company-paid basic life insurance with the option to purchase additional coverage • Voluntary short-term and long-term disability coverage • Voluntary accident and critical illness insurance • Company-paid employee assistance program • Company-paid volunteer time • 401(k) plan with employer match • Unlimited responsible PTO • Summer Fridays • Impact Days spent supporting local communities • 60% off Cotopaxi gear • Exclusive discounts from partner outdoor and lifestyle brands • Learning and development opportunities • Regular in-person and virtual events • Values-driven culture supporting balance, belonging, and purpose • Annual bonus potential

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