Director of Partner Marketing

🕒 June 22

🇺🇸 United States – Remote

💵 $180k - $220k / year

⏰ Full Time

🔴 Lead

🎡 Marketing

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Cresta

WebsiteLinkedInAll Job Openings

51 - 200 employees

☁️ SaaS

🤖 Artificial Intelligence

🏢 Enterprise

SaaS • Artificial Intelligence • Enterprise

Cresta is an enterprise-grade AI platform that focuses on enhancing contact center operations. By employing a unified platform for human and virtual agents, Cresta aims to improve customer experience, increase revenue, and reduce costs. The platform integrates AI to assist with sales, customer care, retention, and collections, providing real-time guidance and insights. Cresta's AI capabilities include conversation intelligence, agent assistance, quality management, and virtual agents. With a focus on automation and augmentation, Cresta seeks to transform workflows and customer interactions across various industries, including telecommunications, finance, and retail.

📋 Description

• Own the vision, strategy, and execution of Cresta’s global partner marketing function, building scalable programs that drive partner-sourced and partner-influenced pipeline • Design and operationalize a partner marketing model that supports multiple partner types, products, segments, and geographies • Develop partnership-specific messaging frameworks, joint value propositions, and supporting collateral that enable partners to effectively position and sell joint solutions • Partner closely with partner enablement to create and govern enablement programs, content hubs, and self-serve resources that support partner success • Analyze partner pipeline performance and win/loss dynamics to identify gaps, remove roadblocks, and unlock new growth opportunities across the partner ecosystem • Provide a data-driven point of view to influence product roadmap priorities based on partner feedback, deal insights, and market opportunity • Establish KPI frameworks, dashboards, and operating cadences to measure partner marketing impact and inform decision-making • Collaborate with RevOps and IT to evolve CRM, PRM, and marketing automation workflows that support partner motions at scale • Act as a cross-functional leader and connector across sales, marketing, product, and partnerships to ensure tight GTM alignment

🎯 Requirements

• 8+ years of experience in partner marketing within a SaaS or B2B technology company • Proven success building and scaling partner marketing programs that drive measurable pipeline and revenue impact • Strong understanding of SaaS partner motions, including ISVs, SIs, GSIs, cloud marketplaces, and strategic alliances • Highly data-driven, with deep experience in pipeline metrics, attribution, ROI, and performance reporting • Executive-level communication skills with the ability to influence senior stakeholders across functions • Demonstrated ability to operate in ambiguous environments, build from zero, and scale programs as the business grows • Coachable, resilient, and highly motivated to drive outcomes

🏖️ Benefits

• Comprehensive medical, dental, and vision coverage with plans to fit you and your family • Flexible PTO to take the time you need, when you need it • Paid parental leave for all new parents welcoming a new child • Retirement savings plan to help you plan for the future • Remote work setup budget to help you create a productive home office • Monthly wellness and communication stipend to keep you connected and balanced • In-office meal program and commuter benefits provided for onsite employees