Director, Integrated Marketing

🔥 1 minute ago

🐊 Florida, Illinois, +3 more states – Remote

🐊 Florida – Remote 🌽 Illinois – Remote 🌲 North Carolina – Remote 🦀 Maryland – Remote 🍂 Massachusetts – Remote

💵 $155k - $175k / year

⏰ Full Time

🔴 Lead

🎡 Marketing

👻 Ghost score 0%

What it means: how likely this posting is sitting open without active hiring.How to read it: 60% or higher means we think this is a ghost. Lower scores are less of a worry.How we score it: age, reposts, open roles vs team size, how fast jobs close, and whether pay is listed.Fine print: an estimate from public data, not a judgment of the company. Real jobs can score high, so treat it as a hint, not a fact.

Apply Now

Find Similar Remote Jobs

Set Up Email Alert For New Jobs

📊 Check your resume score for this job

Improve your chances of getting an interview by checking your resume score before you apply.

Upload Resume

Creyos (formerly Cambridge Brain Sciences)

WebsiteLinkedInAll Job Openings

51 - 200 employees

Founded 2002

🏥 Healthcare

⚕️ Healthcare Insurance

☁️ SaaS

Healthcare • Healthcare Insurance • SaaS

Creyos is a company specializing in precise cognitive testing for better patient care through scientifically validated and clinician-trusted online cognitive tasks and behavioral health questionnaires. Its platform, Creyos Health, is designed for healthcare providers, such as neurological care, primary care providers, mental health professionals, and occupational therapists, to accurately evaluate patient brain health. The platform is research-backed, involving tools that aid in the detection of cognitive impairment and behavioral health conditions. Creyos provides a data-driven, easy-to-implement solution that enhances practice profitability while maintaining high standards of care. The company's approach is grounded in over 30 years of scientific research and has been used in numerous peer-reviewed studies. Founded by world-renowned neuroscientist Dr. Adrian Owen, Creyos facilitates the objective and systematic evaluation of cognitive patterns to support more informed decision-making and efficient healthcare delivery.

📋 Description

• Build and lead enterprise and account-based marketing strategy with the CMO, Sales leadership, and Revenue Operations • Develop a tiered ABM model for strategic accounts, account clusters, and broader segments • Create repeatable account plays activated jointly by Sales and Marketing • Lead, coach, and develop team members across demand generation and field marketing • Set priorities, ownership, and performance expectations and address performance gaps • Establish frameworks and coaching for independent campaign execution • Lead integrated campaigns end to end, from business objective and audience insight through activation and optimization • Write briefs aligning messaging, content, creative, channels, Sales participation, timelines, and metrics • Sharpen segmentation and targeting for professional and mid-market programs • Partner on lifecycle programs supporting product engagement, renewal, advocacy, and expansion • Support go-to-market strategies for new feature launches through communication and advertising plans • Elevate messaging clarity and differentiation with the CMO • Provide actionable feedback on concepts, writing, design, and sales materials • Own the marketing campaign calendar and planning, briefing, launch-readiness, and post-campaign review cadence • Report on target-account engagement, lead progression, opportunity creation, pipeline value, and closed-won business • Partner with Revenue Operations to improve reporting and attribution and optimize future programs

🎯 Requirements

• 8+ years of progressive B2B marketing experience, ideally in high-growth SaaS and specifically HealthTech • 4+ years leading teams or complex cross-functional marketing programs • Demonstrated success building enterprise and ABM programs across one-to-one, one-to-few, and one-to-many motions • Proven ability to connect ABM activity to account progression, pipeline, revenue, or expansion • Experience marketing to enterprise buying committees through long, complex sales cycles • Strong integrated campaign development and project management across multiple channels and functions • Exceptional messaging, writing, editing, creative briefing, and presentation skills • Ability to tailor tone, framing, and content to the audience and desired outcome • Close working history with Sales, account management, and Revenue Operations • Experience coaching marketers at varying levels of capability and independence • Comfortable in a growth-stage, resource-constrained environment; resourceful, decisive, and low ego • Familiarity with Salesforce, HubSpot, Google Analytics, and other MarTech platforms

🏖️ Benefits

• Comprehensive medical, dental, vision, mental health, wellness and other benefits • Career paths leading to more senior roles • Professional development and career advancement opportunities • Annual company-wide break in December • Vacation • Quarterly Personal Days • Two additional holidays per year: U.S. Independence Day and U.S. Thanksgiving • Employment accommodations for applicants with disabilities