eCommerce Experience Manager, Mobile App, Loyalty

Job not on LinkedIn

🔥 5 minutes ago

🇺🇸 United States – Remote

💵 $83k - $138.2k / year

⏰ Full Time

🟡 Mid-level

🟠 Senior

🛍️ E-commerce

👻 Ghost score 0%

What it means: how likely this posting is sitting open without active hiring.How to read it: 60% or higher means we think this is a ghost. Lower scores are less of a worry.How we score it: age, reposts, open roles vs team size, how fast jobs close, and whether pay is listed.Fine print: an estimate from public data, not a judgment of the company. Real jobs can score high, so treat it as a hint, not a fact.

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DICK'S Sporting Goods

WebsiteLinkedInAll Job Openings

10,000+ employees

Founded 1948

🛒 Retail

⚽ Sports

🛍️ eCommerce

Retail • Sports • eCommerce

DICK'S Sporting Goods is the largest sporting goods retailer in the United States, offering a wide range of sporting equipment, apparel, and footwear. Committed to enriching communities through sports, DICK'S Sporting Goods also partners with major sports brands like UnderArmour, Patagonia, and Nike to provide high-quality products. The company is dedicated to inclusivity and sustainability, providing resources and support to help athletes and children participate in sports. Headquartered in Pittsburgh, DICK'S is at the forefront of innovative retail and fosters a people-first culture. The company also runs the DICK'S Sporting Goods Foundation, emphasizing the transformative power of sports.

📋 Description

• Own the end-to-end mobile app and eCommerce loyalty experience strategy • Align the capability roadmap with athlete needs, loyalty priorities, business outcomes, and enterprise digital commerce goals • Translate long-term app and loyalty direction into a prioritized portfolio and decision framework • Establish experience principles, governance routines, escalation paths, and accountability mechanisms • Resolve tradeoffs among athlete value, commercial impact, technical feasibility, operational complexity, risk, and delivery capacity • Develop and evolve a unified executive-ready app and loyalty scorecard • Define KPI standards, benchmarks, targets, measurement frameworks, and reporting cadences with Analytics • Establish continuous insight, measurement, and prioritization cadences • Lead performance storytelling for leadership forums and translate complex signals into recommendations and decisions • Revisit roadmap and investment decisions when evidence changes • Own App Store Marketing strategy and execution across iOS and Android • Lead keyword optimization, creative testing, ratings and reviews strategy, and app store conversion improvement • Partner with Paid Media and Marketing on app install strategy, measurement, targeting, and optimization • Monitor competitive positioning, app store trends, rankings, customer feedback, and acquisition funnel performance • Create business cases and prioritization recommendations for acquisition, onboarding, and app engagement investments • Establish cross-functional partnerships, governance, escalation paths, decision rights, and prioritization frameworks • Represent the capability in planning and leadership forums, communicating portfolio health, risks, misses, and corrective actions • Create shared accountability and resolve structural conflicts • Serve as strategic partner to Loyalty Marketing on loyalty benefits, campaigns, personalization, and member experiences • Improve loyalty enrollment, identification, benefit discovery, offer engagement, frequency, spend, and retention • Partner with Product, UX, Analytics, Marketing, and Operations to improve loyalty experience quality, consistency, accessibility, and scalability • Balance athlete trust, growth, conversion, loyalty participation, economics, and operational feasibility • Coach and develop a high-performing team if/when the role begins leading people

🎯 Requirements

• Bachelor’s degree or equivalent experience required • 5-7 years experience • Strong strategic mindset with the ability to connect customer experience improvements to business outcomes • Deep understanding of digital commerce, including on-site experience, conversion optimization, and performance metrics • Proven ability to leverage data, analytics, and experimentation to drive measurable results • Experience working across cross-functional teams and influencing without direct authority • Familiarity with AI-driven, conversational, or emerging commerce technologies preferred • Excellent communication and storytelling skills, with the ability to translate complex data into clear, actionable insights • Cameras must be on during all virtual interviews • AI tools are not permitted during any part of the interview process • Offers are contingent upon a satisfactory background check, which may include ID verification

🏖️ Benefits

• Incentive compensation may be included in the total rewards package • Equity may be included in the total rewards package • Benefits included in the total rewards package • State paid leave requirements • Generous suite of benefits • Virtual interviews available • Interview accommodations available