Marketing Events Specialist – AI Workflows

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🏄 California – Remote

🏄 California – Remote

💵 $90k - $110k / year

⏰ Full Time

🟡 Mid-level

🟠 Senior

🎪 Events

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DNAnexus

WebsiteLinkedInAll Job Openings

201 - 500 employees

Founded 2009

🏥 Healthcare

💼 Consulting

📣 Marketing

Healthcare • Consulting • Marketing

DNAnexus is a leading provider of a comprehensive enterprise platform for genomic and precision health data management and analysis. It offers a robust suite of bioinformatics tools that enables organizations to manage, analyze, and collaborate on large-scale genomic datasets effortlessly. Leveraging cloud technology, DNAnexus facilitates secure and compliant environments for data sharing and real-world evidence generation, which can be harnessed to drive scientific breakthroughs and improve patient care. Serving industries such as pharmaceuticals, biotech, clinical diagnostics, biobanks, and population health programs, DNAnexus empowers precision health innovators to unlock insights efficiently and effectively.

📋 Description

• Build and manage event timelines, budgets, vendor communications, speaker and presenter logistics, and internal and external briefs. • Manage logistics for tradeshows and field events, including booth setup, shipping, staffing schedules, signage, promotional items, and onsite troubleshooting. • Represent DNAnexus onsite at events. • Own webinar programs end to end, including platform setup, speaker coordination, run-of-show, promotion, moderation, and post-event follow-up. • Set up and QA lead capture at every event and webinar, ensuring leads are tagged correctly and pushed into the CRM within hours of event closing. • Identify target events and speaking opportunities, flag submission deadlines, and support abstract drafts. • Use AI tools to draft event copy, briefs, and follow-up emails, summarize post-event notes, and speed up reporting. • Report webinar registrations, attendance, sourced leads, CPR, ROI, and lead and opportunity growth regularly. • Flag underperformance early and propose fixes.

🎯 Requirements

• 3–5 years of experience in event marketing, campaign coordination, or a related marketing role. • Daily, practical use of AI tools such as ChatGPT or Claude for writing, research, or workflow tasks. • Ability to describe exactly how AI tools are used. • Experience with a webinar platform such as Zoom Webinar, ON24, or WorkCast. • Experience with a marketing automation or CRM system such as HubSpot, Marketo, or Salesforce. • Comfort with ambiguity and tight timelines. • Ability to turn a rough request into a plan without every detail being specified. • Ability to drive cross-functional alignment across marketing, sales, customer success, product, and solutions experts. • Strong written and verbal communication skills. • Ability to write clear briefs, recap emails, and event copy without heavy editing. • Excellent presentation skills. • Willingness and ability to travel up to 50% of the time, including some evenings and weekends around event dates. • Nice-to-have: experience in life sciences, biotech, genomics, or a related technical industry. • Nice-to-have: familiarity with project management tools such as Asana, Monday, or Basecamp. • Nice-to-have: familiarity with no-code automation tools such as Zapier or Make. • Nice-to-have: basic experience with Canva, Figma, or AI image/video generation tools for event assets.

🏖️ Benefits

• medical insurance • dental insurance • vision insurance • 401(k) retirement plan • life insurance • long-term disability insurance • short-term disability insurance • flexible paid time off • 12 weeks of paid parental leave • paid national holidays • Employees can work remotely