Media Manager

🔥 17 minutes ago

🌲 North Carolina – Remote

🌲 North Carolina – Remote

💵 $76.7k - $136.9k / year

⏰ Full Time

🟡 Mid-level

🟠 Senior

👔 Manager

👻 Ghost score 0%

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Driven Brands Inc.

WebsiteLinkedInAll Job Openings

5001 - 10000 employees

Founded 1972

🚘 Automotive

💰 Post-IPO Debt on 2022-10

Automotive

Driven Brands Inc. is a leading provider of consumer and commercial automotive services, delivering a comprehensive range of car care solutions across over 5,000 brand locations. They service more than 70 million vehicles annually and offer a broad suite of services including paint, collision repair, glass replacement, oil changes, general vehicle maintenance, and car washes. The company's well-known brands include Take 5 Oil Change, Maaco, Meineke, CARSTAR, and 1-800-Radiator & A/C, among others. Driven Brands emphasizes convenience and customer satisfaction, positioning themselves as a one-stop shop for all automotive aftermarket needs. Founded with a strong heritage and a portfolio of trusted brands, Driven Brands also engages in franchise opportunities and charitable initiatives.

📋 Description

• Influence and work between media agencies and brand teams to support media strategy • Oversee day-to-day execution with media agencies to ensure campaigns launch accurately and on time • Manage campaign setup, trafficking, and implementation across paid media platforms • Conduct quality assurance on media buys, targeting parameters, tagging, and creative rotations • Monitor budget pacing and delivery against spend targets • Identify and implement in-flight optimizations within established guardrails • Maintain documentation including media plans, campaign specifications, timelines, and learnings • Track campaign performance against benchmarks and KPIs • Monitor results and flag performance trends, risks, and opportunities • Escalate performance issues, optimization opportunities, and operational risks to the Director of Media • Develop and maintain weekly and monthly performance reporting across campaigns and channels • Support reporting accuracy, data quality, KPI tracking, dashboard updates, performance insights, and test analysis • Ensure brand goals and direction are implemented by media agencies • Coordinate with Website & SEO on landing page performance, tracking implementation, and traffic quality signals • Partner with Media Operations on audience segmentation, suppression strategies, retargeting, tagging, tracking, and audience integration • Coordinate with internal teams and agency partners to maintain operational alignment

🎯 Requirements

• 4–6+ years of experience in paid media, digital marketing, or media operations • Experience working with media agencies and digital advertising platforms (Google, Meta, programmatic, etc.) • Experience working with analytics teams and performance dashboards • Ability to manage multiple campaigns, timelines, and operational details simultaneously • Strong analytical mindset with the ability to translate data into actionable optimizations • Excellent cross-functional collaboration and communication skills • High attention to detail and commitment to operational accuracy • Strong organizational and process orientation with comfort managing approvals and documentation • Collaborative, accountable, and energized by execution • Bachelor’s degree required • MBA a plus

🏖️ Benefits

• Health and wellness benefits • Paid time off • Holiday pay • Early access to 50% of earned wages through the myFlexPay program • Supplemental pay types may include commissions or bonus incentives, depending on the role