Director, Marketing Operations

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🔥 0 minutes ago

🇺🇸 United States – Remote

💵 $160k - $180k / year

⏰ Full Time

🔴 Lead

⚙️ Marketing Operations

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Edmentum

WebsiteLinkedInAll Job Openings

501 - 1000 employees

📚 Education

🛍️ eCommerce

💰 $25M Debt Financing on 2018-04

Education • eCommerce

Edmentum is committed to making it easier for educators to individualize learning for every student through simple technology, high-quality content, actionable data, and customer success. Founded in innovation, Edmentum’s powerful learning solutions blend technology with individual teaching approaches. We are dedicated to being educators' most trusted partner in creating successful student outcomes everywhere learning occurs. Our commitment is built off the emphasis we place on our core values: passion, people, respect, collaboration, and performance.

📋 Description

• Build, coach, and lead a team of marketing operations and analytics professionals • Own the strategy and direction of the marketing technology stack, including Marketo, LeanData, Salesforce, Demandbase, Power BI, and GA4 • Champion AI-enabled tools and intelligent automation that transform marketing operations • Set standards for lead lifecycle, data governance, and attribution across the funnel • Direct analytics and reporting to shape marketing strategy and influence executive decisions • Partner with Revenue Operations, Sales, Finance, and IT to connect marketing strategy to revenue results • Lead experimentation and continuous improvement in marketing operations

🎯 Requirements

• 10 or more years of experience in marketing operations, marketing analytics, or revenue operations • 2 or more years leading people • Bachelor's degree in Marketing, Business, Analytics, Data Science, or a related field, or equivalent professional experience • Proven experience building high-performing marketing operations or analytics teams • Deep expertise in Marketo or comparable marketing automation platforms • Marketo certification is a plus • Experience with AI-driven marketing technologies, predictive scoring, generative AI workflows, and intelligent automation • Experience owning marketing technology budgets and vendor relationships, including contract negotiations and renewals • Fluency in Salesforce, lead lifecycle architecture, routing, scoring, and SLA governance • Working knowledge of ABM and intent platforms • Strong command of BI tools such as Looker, Power BI, or Tableau • Comfortable working in SQL • Grounding in attribution modeling, funnel analytics, forecasting, and experimentation design • Ability to influence executives and turn analytics into business narratives • Comfortable leading through ambiguity and balancing hands-on leadership with strategic execution • Willingness to take on evolving responsibilities based on business needs

🏖️ Benefits

• Medical, dental, and vision insurance with various plan options • 401(k) retirement plan with company matching • Time away program • Volunteer time away • Winter office closure at the end of December • Wellness resources • Support for employees' physical and mental health • Reasonable accommodation support for qualified individuals with disabilities and covered veterans

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