Director, Field & Integrated Marketing

🔥 12 hours ago

🎸 Tennessee – Remote

🎸 Tennessee – Remote

⏰ Full Time

🔴 Lead

🎡 Marketing

👻 Ghost score 10%

What it means: the chance that no one is really hiring for this job.How to read it: 60% or higher means we think this is a ghost. Lower scores are less of a worry.Why this score:

• Open for 1 day.
• Jobs at this company usually fill in 32 days.
• No salary listed.

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EnableComp

WebsiteLinkedInAll Job Openings

501 - 1000 employees

💼 Consulting

🛡️ Insurance

📦 Logistics

💰 Venture Round on 2022-07

Consulting • Insurance • Logistics

EnableComp is a company that specializes in revenue cycle management (RCM) for healthcare providers and health systems across the United States. They focus on processing complex claims related to Veterans Administration, Workers' Compensation, Motor Vehicle Accidents, and Out-of-State Medicaid, as well as denial management for all payer classes. By leveraging intelligent automation and their proprietary E360 RCM™ platform, EnableComp helps healthcare providers increase revenue, control costs, and streamline billing processes. With expertise in handling complex claims, the company ensures accurate and timely reimbursement, providing significant uplift to collections and improving the financial performance of its clients.

📋 Description

• Own event and tradeshow strategy and execution across industry, company-hosted, and corporate-owned events • Build and manage the annual events portfolio and budget using ROI analysis • Create client-facing event experiences, executive roundtables, hospitality programs, and advisory sessions • Improve pre-, during-, and post-event communications to build the sales pipeline • Support booth setup and teardown at large-scale shows • Own the Zoom Webinar program from editorial planning through live delivery and on-demand repurposing • Partner with subject matter experts, clients, and sales to develop demand-generating webinars • Optimize industry webinars and speaking engagements for lead generation and brand building • Manage event and webinar leads through registration platforms, HubSpot, and Salesforce • Secure and develop speaking opportunities for EnableComp experts • Build and own integrated go-to-market plans tied to pipeline and revenue goals • Allocate budgets based on cost per opportunity, pipeline contribution, and ROI • Test and scale event and webinar formats, audiences, offers, and follow-up cadences • Partner with product marketing on positioning, launch messaging, and competitive context • Work with sales on lead conversion, follow-up speed, and lead quality • Own event- and webinar-sourced and influenced pipeline • Produce reports, dashboards, and quarterly business reviews for marketing and executive leadership • Coordinate event targeting with account-based marketing and sales outreach • Direct agency and vendor partners for logistics, production, and creative support • Motivate cross-functional teams and ensure strong event ROI • Own event and webinar planning and budgets • Perform other duties as assigned

🎯 Requirements

• Bachelor's degree required in Marketing, Communications, or another related discipline • 10+ years of B2B marketing experience, including field, integrated, or go-to-market marketing • Experience owning event and webinar programs and leading cross-functional programs • Healthcare or RCM experience strongly preferred • Expert-level understanding of event execution and management • Ability to leverage varied marketing and communication channels • Hands-on experience with HubSpot, Salesforce, Zoom Webinar, and event registration platforms • Experience managing multiple third-party agencies and vendors • Budget and expense management experience, including multi-event portfolio ownership • Ability to build dashboards and report on pipeline and ROI • Strong computer proficiency, including Microsoft Office, Zoom, and other learning technology • Equivalent combination of education and experience will be considered • Regular and predictable attendance • Willingness to travel, including onsite presence at large-scale shows for booth setup and teardown • Strong leadership and problem-solving skills • Ability to work independently and collaboratively • Knowledge of current marketing trends and ability to implement them • Ability to influence cross-functional stakeholders without direct authority • Excellent time management, organization, and attention to detail

🏖️ Benefits

• Professional growth and development support • Tools, resources, and support for career growth • Flexible, family-oriented work culture • Work-life balance emphasis • Remote work arrangement • Equal opportunity workplace free from discrimination and harassment

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