Senior Manager, Marketing Technology Developer – Digital Banking

Job not on LinkedIn

🔥 0 minutes ago

🇺🇸 United States – Remote

💵 $120k - $140k / year

⏰ Full Time

🟠 Senior

⚙️ Marketing Operations

👻 Ghost score 0%

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Forbright Bank

WebsiteLinkedInAll Job Openings

201 - 500 employees

🏥 Healthcare

💼 Consulting

📦 Logistics

Healthcare • Consulting • Logistics

Forbright Bank is a financial institution focused on providing personal and business banking services, with an emphasis on sustainability and green financing. Based in Washington, D. C. , Forbright Bank offers a variety of financial products including high-yield savings accounts, certificates of deposit, business checking, savings, and credit cards, as well as lending services for energy, healthcare, real estate, and corporate finance. The bank is known for its mission-driven approach to supporting a low-carbon economy, offering initiatives like Institutional Green Deposits and financing for energy efficiency projects. It is also recognized for its commitment to environmental responsibility, being one of the few U. S. banks to sign the United Nations Principles for Responsible Banking.

📋 Description

• Design, implement, optimize, and maintain customer user journeys across Braze and Segment • Support segmentation strategies to deliver personalized marketing campaigns and customer interactions • Own A/B testing and product analytics, leveraging data insights to improve marketing performance in Statsig • Collaborate with marketing, product, business management, and external vendors to ensure project success • Maintain and troubleshoot technical issues, including testing Martech capabilities for ease of use, speed, and performance • Manage data integrations by defining and building APIs, handling JSON-formatted data, and implementing integrations within an event-driven architecture • Develop and maintain internal technical documentation • Develop proof-of-concept solutions to validate technical feasibility • Gather requirements and implement platform enhancements with stakeholders • Stay current with emerging digital trends and evaluate their potential impact • Ensure compliance with regulatory requirements and industry standards for digital banking • Perform other duties as assigned

🎯 Requirements

• Bachelor’s Degree in Computer Science, Information Technology, Marketing or a related field required; Master's Degree preferred • Minimum of 6 years of experience in development and/or operational management of client facing technologies required • Understanding of marketing automation, digital advertising, customer data platforms and content management systems • Experience with Braze, CDP, and WordPress preferred • Expertise in developing new technical solutions • Experience in marketing automation required • Deep familiarity with agile development methodologies and project management tools • Experience building and managing customer journeys using platforms such as CDP (Segment) and Braze • Proficiency in reading and understanding technical documentation, including API specifications, sequence diagrams, and detailed system designs • Strong proficiency in HTML, CSS, JavaScript, and SQL • Experience building APIs highly preferred • Proficiency with Microsoft Office tools (Outlook, Word, PowerPoint, Excel) • Excellent verbal, written, and interpersonal communication skills • Strong organizational skills and attention to detail • Outstanding problem-solving and time management skills • Self-motivated, self-directed, and results-oriented • Adaptable and able to multitask in a fast-paced environment • Can work independently and within a team; solution-oriented with a collaborative approach

🏖️ Benefits

• Comprehensive health, dental, and vision plans • 4 weeks PTO • 401k + company match • Metro SmartTrip benefits ($50/mo) • Remote or hybrid work schedules for most positions • Incentives for purchasing solar panels, electric vehicles, biking to work, etc. • Paid subscriptions to Veterans Compost, Capital Bikeshare, Imperfect Foods reimbursement, and more! • The Washington Post Top Workplaces winner for four consecutive years (2023-2026)