Performance Marketing Manager – Marketplace Partnership

🔥 13 hours ago

🗽 New York – Remote

🗽 New York – Remote

💵 $115k - $125k / year

⏰ Full Time

🟡 Mid-level

🟠 Senior

📈 Performance Marketing

👻 Ghost score 0%

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Front Row

WebsiteLinkedInAll Job Openings

501 - 1000 employees

🛍️ eCommerce

📣 Marketing

🤝 B2B

💰 Private equity on 2024-10

eCommerce • Marketing • B2B

Front Row is a global commerce and digital agency that helps consumer brands win in marketplaces and direct-to-consumer channels. It provides marketplace acceleration (Amazon, TikTok Shop, 3P/2P account management), content creation and studio services, demand generation (paid media, influencer marketing, SEO), brand building and D2C digital flagship development (Shopify/Shopify Plus, UX, site speed), and business intelligence/AI solutions (Catapult portfolio, retail media tools). Front Row serves beauty, wellness, electronics, fashion and home goods brands with a team of over 550 specialists across multiple offices.

📋 Description

• Take ownership of paid growth marketing initiatives, including PPC and Programmatic, for key accounts on the Amazon marketplace • Lead, build, drive, and optimize marketing campaigns across Amazon Sponsored Ads, DSP, Walmart, Kroger, Instacart, and other marketplaces • Report on KPIs and results to key stakeholders and present findings and next steps to clients • Use daily reporting to interpret client KPI trends and make recommendations • Conduct weekly, monthly, quarterly, and annual calls to review trends, performance, and provide marketplace strategies • Identify new and emerging opportunities to drive growth on evolving marketplaces • Incorporate category trends, insights, and external factors into performance narratives • Communicate and strategize with account, analytics, and creative teams to optimize brand performance • Plan and execute digital advertising campaigns to meet stakeholder goals • Analyze internal results, competitive data, industry trends, and client goals to recommend performance improvements • Lead junior team members through training, process improvement, quality assurance, task delegation, coaching, and mentoring • Promote development and shared knowledge across the team

🎯 Requirements

• 3+ years of Retail Media Experience • Amazon Vendor Central Experience Required; Seller Central is a plus • Budget management of over $250,000 per month preferred • Strong data analytics and strategy background • Client Facing Experience navigating complex client needs & personalities; agency experience a plus • Advanced Excel knowledge and skills • DSP, email, push, display and/or other advertising channels are pluses • Familiarity with Google Drive, Docs, Sheets and Slides • Excellent time management and organizational skills • Excellent communication and presentation skills • Experience with PPC tools, such as Helium 10 or DataHawk are a plus • East Coast preferred and ability to work EST hours

🏖️ Benefits

• Health, dental and vision • PTO • Summer Fridays • Education Stipend • Wellness and commuter benefits • Work with a fun, consultative team of experts