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Director of GTM Analytics

Job not on LinkedIn

🔥 16 hours ago

🇺🇸 United States – Remote

⏰ Full Time

🔴 Lead

🎁 Product Marketing

👻 Ghost score 10%

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Logo of Fullbay

Fullbay

51 - 200 employees

☁️ SaaS

🏢 Enterprise

🚗 Transport

💰 Venture Round on 2019-05

SaaS • Enterprise • Transport

Fullbay is a comprehensive software solution designed specifically for diesel repair shops and other heavy-duty repair operations. The company offers a range of tools to streamline various aspects of shop management, including estimates and invoices, service order workflow, inventory management, and customer communication. Fullbay integrates with accounting systems for seamless bookkeeping and supports two-way texting between customers and shops. It also provides specialized repair software for fleet maintenance, mobile operations, and specific industries such as agricultural and emergency vehicles. With features like reporting, MOTOR integration for repairs, and secure cloud-based data, Fullbay aims to maximize shop efficiency and enhance profitability while contributing to safer roads.

📋 Description

• Set the analytics strategy and roadmap for go-to-market reporting, forecasting, and insight across Sales, Marketing, and Customer Success • Define and govern core GTM metrics, KPIs, and reporting definitions as a single source of truth • Partner with the Director of GTM Technology on data structures, integrations, and system configurations • Own forecasting and pipeline inspection, including visibility into pipeline health, coverage, and expected revenue • Own executive- and board-level GTM reporting and translate complex data into narratives and recommendations • Lead territory and quota planning analytics, including market sizing, segmentation, and capacity modeling • Own customer health and retention analytics, identifying indicators of churn, expansion, and long-term customer value • Conduct and oversee deep-dive analyses such as funnel conversion, win/loss, sales cycle, and segment performance • Manage and develop the Senior GTM Analyst and future analytics team members • Establish analytical standards, documentation practices, and quality review processes • Identify opportunities to automate recurring reporting and analysis, including through AI tools • Act as the primary analytical partner to the SVP of RevOps and Sales, Marketing, and Customer Success leadership • Translate business questions from Extended Leadership into prioritized analytics work • Communicate findings to technical and non-technical audiences • Use AI tools, including Claude, to accelerate analysis, reporting, and documentation • Adhere to confidentiality, compliance, and company standards • Perform other duties as assigned

🎯 Requirements

• Bachelor's degree in Business, Analytics, Information Systems, Finance, or a related field • 7+ years of experience in go-to-market analytics, revenue operations, or business intelligence within a SaaS environment • 2+ years of experience managing people or leading an analytics team • Experience with BI and data management tools and platforms, such as Tableau, Power BI, Looker, or comparable tools • Experience with Salesforce or a comparable CRM platform • Experience presenting analysis and recommendations to executive leadership • Deep expertise in GTM metrics, forecasting methodologies, and pipeline analysis • Strong analytical and quantitative skills • Proficiency with SQL, Excel, and BI and data visualization tools • Strong people leadership skills • Ability to translate complex data into clear, compelling narratives for executive audiences • Excellent written and verbal communication skills • Strong instincts for data integrity and accuracy • Self-starting and comfortable working independently in a remote environment • Ability to meet the physical demands of the role, including desk/computer work, keyboard and telephone use, lifting or moving up to 10 pounds, reaching, walking, and effective speaking and listening • Close vision, color vision, and ability to adjust focus

🏖️ Benefits

• Remote work arrangement • Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions

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