Outbound Marketing Manager

🔥 0 minutes ago

🌵 Arizona – Remote

🌵 Arizona – Remote

💵 $99.6k - $122k / year

⏰ Full Time

🟡 Mid-level

🟠 Senior

🎡 Marketing

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Fullbay

WebsiteLinkedInAll Job Openings

51 - 200 employees

☁️ SaaS

🏢 Enterprise

🚗 Transport

💰 Venture Round on 2019-05

SaaS • Enterprise • Transport

Fullbay is a comprehensive software solution designed specifically for diesel repair shops and other heavy-duty repair operations. The company offers a range of tools to streamline various aspects of shop management, including estimates and invoices, service order workflow, inventory management, and customer communication. Fullbay integrates with accounting systems for seamless bookkeeping and supports two-way texting between customers and shops. It also provides specialized repair software for fleet maintenance, mobile operations, and specific industries such as agricultural and emergency vehicles. With features like reporting, MOTOR integration for repairs, and secure cloud-based data, Fullbay aims to maximize shop efficiency and enhance profitability while contributing to safer roads.

📋 Description

• Fullbay is seeking an Outbound Marketing Manager to build and run the proactive, account-based side of our marketing program. • This is a new function focused on identifying high-value target accounts, designing multi-channel outbound campaigns to reach them, and partnering closely with Sales, RevOps, and Partnerships to convert named account engagement into pipeline. • The role architects outbound plays across email, LinkedIn, direct mail, and field event blitzes, activates our content and data assets into targeted sequences, and owns the playbook that turns target lists into closed business. • This is a strategic, hands-on position ideal for a marketer who thrives at the intersection of data, sales alignment, and creative campaign execution.

🎯 Requirements

• Bachelor's Degree in marketing, business, or related field. • 4–7+ years of experience in B2B SaaS marketing, with at least 2 years focused on outbound, ABM, or demand generation. • Demonstrated experience building or running an account-based or outbound marketing program — not just contributing to one. • Hands-on experience designing multi-channel outbound campaigns across email, LinkedIn, direct mail, and field events. • Strong understanding of ICP segmentation, account scoring, and intent-based targeting. • Experience with ABM and outbound tech stack (e.g., Clay, Apollo, Outreach, Salesloft, 6sense, Crossbeam, or similar). • Experience with Salesforce and a marketing automation platform (Marketo preferred). • Proven ability to partner with Sales and SDR/BDR teams on outbound execution. • Excellent written communication skills, with strong copywriting instincts for outbound messaging. • Demonstrated experience using AI tools (e.g., ChatGPT, Claude, or similar) in day-to-day marketing workflows. • Experience using AI for: Outbound copywriting and personalization, Account research and prospecting, Campaign ideation, Workflow automation.

🏖️ Benefits

• Adheres to all confidentiality and compliance regulations. • Performs other duties as assigned.