Senior Creative Design Manager

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🏰 Missouri – Remote

🏰 Missouri – Remote

💵 $101.2k - $161.9k / year

⏰ Full Time

🟠 Senior

🎨 Product Designer (UI/UX)

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H&R Block

WebsiteLinkedInAll Job Openings

10,000+ employees

Founded 1955

💸 Finance

👥 B2C

🤝 B2B

Finance • B2C • B2B

H&R Block is a U. S. -based tax preparation and financial services company that provides in-person and online tax filing, tax professionals, small business bookkeeping and payroll, and related financial products such as refund advances and prepaid cards. Founded in 1955, it operates retail tax offices, franchises, and digital platforms to serve consumers and small businesses with tax, accounting, and financial solutions.

📋 Description

• Lead creative strategy, design vision, and execution across paid media and email marketing channels • Manage and develop a team of designers through coaching, performance management, mentorship, and career development • Partner with Performance Marketing and GTM leaders to create creative supporting acquisition, conversion, retention, and revenue goals • Oversee creative assets across paid social, display, video, search companion creative, email, and other digital marketing channels • Establish and maintain creative standards, workflows, and best practices • Champion testing and optimization programs using customer insights, analytics, and performance data • Collaborate with Content Strategy, Brand, Analytics, Customer Experience, and Marketing stakeholders • Ensure creative assets align with brand guidelines and channel-specific performance objectives • Monitor industry trends, platform innovations, and emerging creative best practices

🎯 Requirements

• Bachelor's degree in Graphic Design, Marketing, Communications, Digital Media, or a related field • 10+ years of experience in creative design, performance marketing creative, digital marketing, email design, or related disciplines • 3+ years of people leadership experience managing and developing creative teams • Experience leading creative strategy and execution for paid media, performance marketing, and lifecycle marketing programs • Strong understanding of paid social, display, digital advertising, email marketing, and customer journey best practices • Experience using analytics, testing results, and customer insights to optimize creative performance • Ability to balance brand consistency with conversion-focused creative objectives • Strong stakeholder management and cross-functional collaboration skills within a matrixed organization • Exceptional communication, presentation, and creative storytelling abilities • Proficiency with Adobe Creative Cloud, Figma, and related collaboration platforms • Experience managing agency partners, external vendors, and creative production workflows preferred • Experience in a large matrixed marketing organization preferred • Experience with franchised, multi-unit retail, financial services, and/or seasonal businesses preferred • Tax industry or financial services experience preferred

🏖️ Benefits

• Competitive pay • Comprehensive benefits • Medical and prescription drug coverage for qualifying associates and eligible dependents • H&R Block Retirement Savings Plan (401(k) Plan) • Employee Assistance Program • (Virtual) fitness center programs • Associate discount program • Business Travel Accident Insurance • Associate Tax Prep benefit • Continuous learning • Flexible remote work arrangement