Marketing Specialist, Host Marketing

🔥 0 minutes ago

🐻 Alaska, California, +1 more states – Remote

🐻 Alaska – Remote 🏄 California – Remote 🌺 Hawaii – Remote

💵 $50k - $60k / year

⏰ Full Time

🟡 Mid-level

🟠 Senior

🎡 Marketing

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Harvest Hosts

WebsiteLinkedInAll Job Openings

11 - 50 employees

Founded 2010

🏨 Hospitality

🍽️ Food & Beverage

📦 Logistics

💰 $37M Venture Round on 2021-03

Hospitality • Food & Beverage • Logistics

Harvest Hosts is a unique platform that offers an RV camping membership providing unlimited overnight stays at over 9,407 farms, wineries, breweries, golf courses, and community hosts across North America. Members can enjoy the benefits of a local experience, supporting small businesses while avoiding traditional camping fees. With access to locations that offer electric hookups and an array of distinctive environments, Harvest Hosts ensures a safe and convenient travel option for RV enthusiasts.

📋 Description

• Plan, launch, and optimize multi-channel Host recruiting campaigns across email, landing pages, direct mail, webinars, events, paid media, and emerging channels • Create emails, landing pages, case studies, testimonials, toolkits, sales enablement materials, event communications, and follow-up assets • Support paid acquisition with lead-quality insights, geographic priorities, and creative recommendations • Research priority industries and markets; source, enrich, validate, deduplicate, and segment prospect data • Maintain verification, suppression, list-hygiene, audience-source, and outcome documentation standards • Build and manage HubSpot Marketing Hub and CRM emails, landing pages, forms, segments, workflows, sequences, properties, lead scoring, routing, personalization, automation, and campaign reporting • Perform quality control before every launch • Coordinate with Account Executives and internal teams on campaign priorities, lead thresholds, routing, follow-up, feedback loops, approvals, and launch readiness • Maintain project plans, communicate status, and escalate risks or support needs • Track source and attribution, email and landing-page engagement, lead quality, disqualification, and conversion through active Host • Establish performance benchmarks, deliver insights, and translate results into improvements that increase lead quality and funnel performance • Report to the Associate Manager of Host Lifecycle and partner with Paid Channels, Brand Marketing, Data, Product, and Events

🎯 Requirements

• Bachelor's degree in Marketing, Communications, Public Relations, or a related field, or equivalent relevant experience • Experience in B2B, demand generation, digital, or growth marketing • Demonstrated ownership of multi-channel campaigns from build through reporting • Advanced HubSpot knowledge required, including Marketing Hub and CRM emails, forms, landing pages, segments, workflows, sequences, properties, lead scoring, lead routing, automation, and reporting • Knowledge of prospect research, list building, data enrichment and validation, segmentation, deduplication, suppression, deliverability, and CRM hygiene • Comfort using CRM and full-funnel data to identify trends, explain performance, and recommend next actions • Intermediate Excel or Google Sheets skills • Exceptional writing and editorial judgment • Basic design skills in Canva or Adobe Creative Suite • Ability to manage multiple deadlines and maintain accurate plans in Asana or a comparable platform • Ability to clarify ownership, document decisions, and communicate effectively across teams • Demonstrated careful quality control, curiosity, proactive problem-solving, follow-through, and reliable execution with limited day-to-day oversight • Remote applicants must be based in the United States • Must be authorized to work in the U.S. for any employer • Experience with NeverBounce and AI lead generation tools is a plus • Current HubSpot Marketing Hub certification is preferred • Experience in marketplace, membership, travel, hospitality, small-business, supply-side, or Sales-aligned acquisition programs is preferred • Portfolio or work samples demonstrating campaign execution are encouraged

🏖️ Benefits

• Competitive salary – base compensation up to market rates plus bonus or variable compensation, based on position • Deferred Compensation for eligible positions • Remote Work – work anywhere within the United States • Medical, Dental and Vision Insurance • Gynecology, Fertility and Family-building Care • Online Mental Health Therapy • Virtual healthcare • Employee Assistance Program with 24/7 access to support mental health and a balanced lifestyle • HSA/FSA • Life and AD&D Insurance • Voluntary Short and Long Term Disability • PTO – At least 3 weeks per year • Unlimited PTO • 401(K) with Company Match on up to 5% of your contribution • 401(k) with employer match • Parental Leave – Up to 6 weeks of parental leave • Work laptop and additional equipment as needed • In-person rallies including all-hands and department specific • Free Harvest Hosts annual membership including access to member discounts • Tour de Hosts Stipend • Employee Recognition and Rewards Program • Fun work environment