Director, Measurement – Insights

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Logo of #paid

#paid

51 - 200 employees

📣 Marketing

🏪 Marketplace

📱 Media

Marketing • Marketplace • Media

#paid is a marketplace platform that connects creators with brands for marketing collaborations. It enables creators to find brand deals and helps marketers hire creators for campaigns. The platform focuses on building successful partnerships through creative strategy, live reporting, and post-campaign insights. #paid also allows brands to repurpose creator content across various marketing channels.

📋 Description

• Build measurement infrastructure from scratch, including queries, dashboards, and daily internal campaign-performance views • Define the reporting playbook and establish weekly brand-facing updates and post-campaign analysis cadence • Lead two-week measurement checkpoints and deliver actionable first-party and insight-based findings to clients • Partner with Sales and Strategy to define measurable campaign success criteria before launch • Own first-party and third-party data to build a holistic measurement model • Productize custom and complex measurement as a paid, revenue-bearing offering • Grow the measurement analyst and build systems and processes for a scaling technical pod • Build and lead #paid’s measurement function from the ground up • Report into the CX Ops team and partner with platform data engineering on advanced tooling • Personally build daily dashboards and queries that drive campaign decisions

🎯 Requirements

• 10+ years in marketing, media, or measurement strategy, with hands-on first-party and third-party data expertise • 5+ years managing and developing people • Fluency writing SQL and building dashboards • Proven experience building measurement capabilities from 0-to-1 • Background in agency, adtech, martech, or measurement platforms • Automation-first approach to templating and systematizing reporting • Ability to translate complex measurement findings into actionable narratives for non-technical audiences • Ability to prioritize useful, timely solutions over perfection • Ability to influence across functions without direct authority • Comfort operating in ambiguous, greenfield environments and resource-constrained settings • Specific creator or influencer measurement experience • Track record of productizing measurement into a revenue-generating line item • Experience partnering with engineering on measurement tooling and infrastructure • Fluency working directly with product and engineering teams

🏖️ Benefits

• Variable pay (bonus or commission) may be offered • Stock options may be offered • Perks and benefits depending on the role and location • Accommodation support during the recruitment process

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