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Digital Marketing Channel Manager – Affiliate, Creator/Influencer

Job not on LinkedIn

🔥 15 hours ago

🏄 California – Remote

infoinfo

💵 $121.6k - $190k / year

⏰ Full Time

🟡 Mid-level

🟠 Senior

🌐 Digital Marketing

Where this job comes from

Posted on Headway's careers page, not through a job board

First seen by Remote Rocketship 15 hours ago

Still open on Headway's site. Checked 1 hour ago.

Logo of Headway

Headway

201 - 500 employees

Founded 2019

🛡️ Insurance

💼 Consulting

📦 Logistics

Insurance • Consulting • Logistics

Headway is a platform that connects individuals with mental health providers, helping them find the right fit according to their needs and insurance coverage. By partnering with numerous insurance providers, Headway ensures that users can access mental health care affordably. It offers both in-person and virtual care options, and manages the payment and billing processes for a hassle-free experience. The platform's aim is to simplify the search and access to therapy and psychiatric support for users, allowing them to focus on their mental health without the administrative burdens.

📋 Description

• Get Headway live on relevant paid listicles and negotiate placement, rank, and terms • Earn placements in organic listicles through outreach, PR, and publisher relationships • Find and test contextually relevant sponsorships, including mental health podcasts, newsletters, and communities • Build and manage the creator and influencer program through Impact, including sourcing, contracts, briefs, and payouts • Partner with the Brand team to ensure partners and creators follow brand guidelines and healthcare claims rules • Grow the channel against scale and CAC goals • Measure the channel’s incrementality • Build partner relationships that strengthen over time

🎯 Requirements

• Hands-on experience running affiliate, listicle, and creator or influencer programs • Experience with platforms such as Impact • Ability to grow volume while holding CAC • Understanding of incrementality and methods to measure it in hard-to-measure channels • Experience building and maintaining relationships with publishers, creators, and partners • Ability to keep partners on brand while allowing creators to sound authentic • Partnerships experience in healthcare or other regulated categories is nice to have • Authorization to work in the United States

🏖️ Benefits

• Medical, dental, and vision insurance • HSA/FSA • 401(k), including match for 2027 • Carrot Fertility reimbursement • Paid parental, medical, and caregiver leave • Equity • Health and wellness benefits • Retirement savings • Meaningful ownership opportunities through equity

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