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Senior Manager, CRO & Subscription

🔥 1 minute ago

🏄 California – Remote

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đź’µ $110k - $125k / year

⏰ Full Time

đźź  Senior

📊 Conversion Rate Optimizer (CRO)

đź‘» Ghost score 2%

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Logo of Hi-Altitude Brands

Hi-Altitude Brands

11 - 50 employees

🏥 Healthcare

🍽️ Food & Beverage

📣 Marketing

Healthcare • Food & Beverage • Marketing

Hi-Altitude Brands is a Los Angeles-based brand studio that creates, launches, and scales wellness and lifestyle consumer brands. The company blends creative strategy, product development, supply chain and operations, and performance marketing to build purpose-driven direct-to-consumer brands. Its portfolio includes Stonehenge Health, a science-informed supplements brand; Hi-Altitude emphasizes design, content, and media to drive growth and help brands evolve.

đź“‹ Description

• Own the CRO and testing roadmap across front-end pages, landing pages, product pages, and blog content • Design, prioritize, execute, and interpret unbiased tests to improve conversion rate and AOV • Own subscription retention, churn, and LTV initiatives in ReCharge • Test save tactics, manage dunning, reduce involuntary churn, and extend billing cycles • Partner with the Lifecycle Marketing Manager on personalized subscriber communications • Design and lead pricing tests to optimize margin and conversion • Own the AfterSell relationship • Manage upsell and cross-sell testing roadmap and execution • Evaluate competing ecommerce and subscription vendors and build-vs-buy or switching decisions • Support product launches and site-wide sales initiatives with marketing, creative, and operations • Partner with Acquisition on landing page tests to lower CAC and raise new-customer ROAS • Own site QA by identifying issues and opportunities and driving them to resolution • Report to the Chief Retention Officer as an individual contributor

🎯 Requirements

• 5-7 years of experience in ecommerce, subscription/retention, CRO, or growth marketing, within DTC or subscription-based consumer brands • Hands-on experience with Shopify Plus, ReCharge, testing tools (Convert, Optimizely, VWO), and upsell/cross-sell tools • Track record of designing, running, and interpreting statistically sound CRO and upsell tests • Ability to avoid biased test design and defend interpretation of data • Working knowledge of dunning management and voluntary and involuntary churn reduction tactics • Strong point of view on pricing strategy and margin optimization, backed by test-driven reasoning • Familiarity with ecommerce/subscription tooling landscape, including upsell, retention, and CRO platforms • Judgment to evaluate build-vs-buy or vendor-switch decisions • Comfort owning ambiguous, cross-functional work in a fast-moving, autonomous, fully remote environment

🏖️ Benefits

• Bonus eligibility • Flexible time off + 9 annual company holidays • Birthday as a paid vacation day • 100% company-paid base plan Medical, Dental, and Vision Insurance for employees • 100% company-paid Life Insurance and Short-Term Disability Coverage • 3% Employer contributions to 401(k) regardless of employee participation • Matching Charitable Contributions up to $2,500/year • $1,200/annual Work from Home (WFH) stipend • Employee Recognition and Rewards Program • Pet insurance • Employee Product Samples and Discounts • Professional Development Fund • Free Calm App Subscription • Fully remote, autonomy-driven culture

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