Associate Director, Direct Response Marketing – Fundraising

🔥 9 minutes ago

🏛️ District of Columbia, Washington – Remote

infoinfo

💵 $80k - $83k / year

⏰ Full Time

🟠 Senior

🎡 Marketing

Where this job comes from

Posted on Hillel International's careers page, not through a job board

First seen by Remote Rocketship 9 minutes ago

Logo of Hillel International

Hillel International

51 - 200 employees

Founded 1923

📚 Education

🤝 Non-profit

🌍 Social Impact

Education • Non-profit • Social Impact

Hillel International is the world's largest Jewish campus organization, established in 1923. It provides a safe, welcoming space for Jewish college students across over 850 colleges and universities worldwide. Hillel supports Jewish students through resources like scholarships, mental health support, career networking, and educational programs. It also addresses antisemitism on campuses and fosters Jewish life and values. With a commitment to inclusivity and innovation, Hillel plays a significant role in the Jewish community, helping students navigate college life while strengthening their cultural and religious identity.

📋 Description

• Drive and execute digital direct response strategy and fundraising campaigns throughout the year • Reach and exceed campaign-specific and overall annual revenue goals • Oversee the growth and stewardship of the Hillel Heroes sustainer society • Recommend and implement strategies to acquire and retain donors • Write, design, build, and execute fundraising campaigns for email, Hillel’s website, text-to-give, and other digital efforts • Test, evaluate, and analyze campaign performance and optimize results • Manage project timelines and deliverables • Create dynamic donation forms • Work with vendors on digital-related challenges and innovative initiatives • Manage donor-facing stewardship communications and automated journeys • Collaborate with other teams on fundraising, donor stewardship, and events • Supervise the Digital Marketing Senior Coordinator • Support budget planning and projections processes

🎯 Requirements

• 5+ years of work experience in marketing, fundraising, communications, or a similar field • Deep knowledge of email marketing software such as MailChimp, Constant Contact, Salesforce Marketing Cloud, or Pardot • Expertise in planning and executing digital fundraising campaigns, including Giving Tuesday, giving days, or similar multichannel campaigns • Superior writing skills • Experience gathering, analyzing, and explaining data and trends to help drive decisions • Experience using Canva, Adobe Photoshop, and/or similar programs to create digital design work • Advanced knowledge of audience segmentation • Strong organizational and planning skills; familiarity with project management software such as Asana, AirTable, or others • Experience working with a CMS like WordPress, Joomla, or others • Comfort using a database or CRM to track and report on results • Interest in or connection to Jewish life • Must be legally authorized to work in the United States • Must be based in the United States • PowerPoint/Google Slides presentations, peer-to-peer text message campaigns, giving platforms like GoFundMe Pro, and AI tools like Claude are listed as pluses

🏖️ Benefits

• Competitive salary in the non-profit marketplace • Flexible work hours and location • Medical, dental, and vision insurance • Paid time off for Jewish and federal holidays • Informal “take what you need” vacation policy • Professional development and skill-building opportunities • Opportunity to work with colleagues on the Direct Response Fundraising team and across the Hillel movement

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