Marketing Manager – Defense & Intelligence

🔥 26 minutes ago

🇺🇸 United States – Remote

⏰ Full Time

🟡 Mid-level

🟠 Senior

🎡 Marketing

👻 Ghost score 15%

What it means: the chance that no one is really hiring for this job.How to read it: 60% or higher means we think this is a ghost. Lower scores are less of a worry.How we score it: age, reposts, open roles vs team size, how fast jobs close, and whether pay is listed.Fine print: an estimate from public data, not a judgment of the company. Real jobs can score high, so treat it as a hint, not a fact.

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Rocket.Chat

WebsiteLinkedInAll Job Openings

51 - 200 employees

Founded 2015

💼 Consulting

🎖️ Defense

📦 Logistics

💰 $19M Series A on 2021-02

Consulting • Defense • Logistics

Rocket. Chat is a secure and open-source communications platform designed for organizations that require sovereign control over their data. It offers team collaboration and customer communication solutions, with options for self-hosting or deployment in a secure cloud. The platform provides integrations with a variety of tools and supports compliance with rigorous data regulations such as GDPR and HIPAA. Rocket. Chat is well-suited for use in highly regulated environments like government, defense, and critical infrastructure, enabling secure real-time chat, file sharing, and calls across devices.

📋 Description

• Own co-marketing with Rocket.Chat's key partners in NORAM, including system integrators, resellers, and technology alliances serving defense and intelligence. • Identify opportunities for joint activities (campaigns, webinars, events, content, offers) and turn them into pipeline. • Build close relationships with partner marketing and sales teams to understand gaps and opportunities for pipeline creation. • Run a regular partner newsletter and keep partners up to date on product news, campaigns, and enablement materials. • Create partner and customer-facing collateral and presentations aligned with Rocket.Chat's value proposition. • Manage Market Development Funds by overseeing allocation and use in line with joint marketing objectives. • Maintain regular alignment with sales on target accounts, programs, and personas. • Adjust marketing strategy and campaigns based on field feedback from sales and partners. • Support sales with materials, RFI and RFP responses, proposals, and presentations. • Plan, run, and optimize paid campaigns on LinkedIn, Google, Bing, Reddit, and AI search. • Manage Rocket.Chat's sector social media presence, focused on LinkedIn. • Run customer- and partner-facing newsletters. • Analyze campaign performance against pipeline, ROI, lead conversion, and engagement KPIs. • Create blog posts, case studies, solution briefs, one-pagers, and social content for defense and intelligence audiences. • Assist with video creation, including social clips and product and partner videos. • Plan and execute partner-led trade shows, conferences, webinars, and briefings. • Own event promotion through follow-up, focusing on meetings booked and pipeline created. • Use AI for content and video creation, campaign setup, research, sales materials, RFI responses, and reporting. • Identify new ways to use AI in day-to-day marketing. • Collaborate with sales, product, and marketing teams to align initiatives with business goals. • Manage external vendors such as design agencies and event organizers.

🎯 Requirements

• 4+ years of B2B or B2G technology marketing, with a strong focus on channel and partner marketing in the defense and intelligence industry • Proven experience marketing to US defense, military and intelligence organizations, with a solid understanding of how they buy, who the key primes and integrators are, and the language operators and program offices use. • Proven track record running co-marketing programs with system integrators, resellers, or technology alliances that generated measurable pipeline. • Hands-on experience running paid campaigns on LinkedIn, Google, Reddit, and AI search. • Full-stack marketing skills across paid digital, social, content, email and newsletters, and events. • Practical, everyday use of AI tools for content, video, research, and campaign work. • Proficiency in marketing automation and sales tools (e.g., HubSpot, Apollo), CRM (e.g., Zoho), and analytics (e.g., Google Analytics). • Ability to write clear, mission-focused messaging for defense and intelligence buyers. • Turning our messaging into sales presentations, materials, content, and RFI and proposal responses. • Strong project management skills and the ability to run several initiatives at once with little supervision. • Excellent written and verbal communication skills. • Bachelor's degree in marketing, communications, business, or a related field.

🏖️ Benefits

• Remote-First: Work remotely, as part of a distributed team. • Flexible Working Hours: Flexibility in how you organize your day. • Multicultural and Global Team: Work alongside team members in more than 15 countries. • Flexible PTO: Take the time you need to recharge. • Birthday Day-Off: Take your birthday off to celebrate. • Holidays and Vacation Days: Time to fully disconnect and rest. • Courses and Books Sponsorship: We support continuous learning and development. • Language Classes Benefit: Learn new languages and enhance your communication skills. • Stock Options: You're part of the company's success, and we want to share it with you. • Company Equipment: To help you work efficiently and comfortably. • Remote Benefit: A monthly benefit to support your home office setup.

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