VP, Growth Marketing

🕒 August 24

🇺🇸 United States – Remote

💵 $306.3k - $490.1k / year

⏰ Full Time

🔴 Lead

📈 Growth Marketing

🦅 H1B Visa Sponsor

This company has sponsored H1B visas in the past.

👻 Ghost score 31%

What it means: how likely this posting is sitting open without active hiring.How to read it: 60% or higher means we think this is a ghost. Lower scores are less of a worry.How we score it: age, reposts, open roles vs team size, how fast jobs close, and whether pay is listed.Fine print: an estimate from public data, not a judgment of the company. Real jobs can score high, so treat it as a hint, not a fact.

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HubSpot

WebsiteLinkedInAll Job Openings

1001 - 5000 employees

Founded 2006

🤝 B2B

☁️ SaaS

📣 Marketing

B2B • SaaS • Marketing

HubSpot is an AI-powered customer platform that combines marketing, sales, and customer service software into one integrated suite. With over 238,000 customers in 135 countries, HubSpot offers tools for marketing automation, sales management, customer service, content marketing, operations, and B2B commerce. With products like Marketing Hub, Sales Hub, Service Hub, and Content Hub, HubSpot enables businesses to generate leads, close deals, and provide excellent customer support, all while using AI to enhance operations and insights. The platform is designed to unify teams and customer data, supporting both small startups and large enterprises in their growth journey.

📋 Description

• Lead HubSpot’s growth strategy across paid, organic, AI, and emerging channels • Make HubSpot the most visible and recommended agentic customer platform across search and AI • Grow high-quality top-of-funnel demand across SMB and upmarket businesses • Own organic search and AI visibility strategy • Lead traditional search and emerging AI discovery initiatives • Transform performance marketing, including measurement, targeting, creative testing, personalization, and profitable growth • Partner with Product to turn customer behaviors and unmet needs into acquisition opportunities, products, or features • Attract, develop, and lead a global growth team • Build a culture focused on impact, experimentation, learning, and execution • Partner across Marketing, Product, Sales, Data, Finance, and Operations • Decide where to invest, what to test, and which growth opportunities to scale

🎯 Requirements

• Experience building growth at meaningful scale in B2B SaaS • Experience leading acquisition, performance marketing, organic growth, or related functions in a globally scaled B2B SaaS company • Demonstrated material business outcomes created through growth initiatives • Experience creating growth without an existing playbook • Ability to identify emerging channels, technologies, and shifts in customer behavior • Deep expertise in search and paid acquisition • Understanding of AI search, LLMs, agents, and emerging discovery experiences • Fluency in incrementality, returns, CAC, attribution, and pipeline economics • Experience allocating people and budget across growth opportunities • Experience balancing near-term performance with long-term investments • Experience leading leaders and building high-performing teams • Understanding of both high-volume self-service and sales-assisted growth models • Ability to build strategies for different customer segments, ideally in B2B SaaS • Ability to influence senior leaders across Product, Sales, Finance, Data, and Marketing • Nice-to-have: experience turning growth or customer insights into new products, features, or business opportunities • Nice-to-have: experience with marketing engineering, automation, or using AI to change marketing operations

🏖️ Benefits

• Annual bonus targets under HubSpot’s bonus plan for eligible roles • On-target commission for employees in eligible roles • Equity plan participation with restricted stock units (RSUs) for eligible roles • Overtime pay for some roles • Benefits and perks to help employees grow better • Flexible work arrangements and connection-focused in-person events • Accommodation support for travel limitations or other reasons • Disability accommodations or assistance during the application process