Director of Sales, Marketing & Commercial Services

🔥 3 minutes ago

🏄 California – Remote

🏄 California – Remote

💵 $180k - $200k / year

⏰ Full Time

🔴 Lead

🤑 Sales

🦅 H1B Visa Sponsor

This company has sponsored H1B visas in the past.

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Hyatt

WebsiteLinkedInAll Job Openings

10,000+ employees

🍽️ Food & Beverage

✈️ Travel

🛒 Retail

Food & Beverage • Travel • Retail

Hyatt is a global hospitality company that operates a range of hotels, resorts, and vacation properties. Known for its commitment to providing exceptional guest experiences, Hyatt offers various accommodation options, from luxury to more affordable stays. The company also focuses on sustainability and community engagement, ensuring responsible business practices in the hospitality sector.

📋 Description

• Develop, communicate, and execute an integrated commercial strategy for Alila Ventana Big Sur • Establish priorities for need periods, target segments, channel strategy, seasonal opportunities, packages, retreats, spa and ancillary revenue, group business, special events, buyouts, and long-range growth • Lead annual commercial planning, budgeting, forecasting, business reviews, and multi-year strategy development • Translate business trends, guest insights, competitive intelligence, market dynamics, and operating priorities into commercial actions and resource-allocation recommendations • Provide executive oversight of pricing, inventory, forecasting, distribution, channel mix, segmentation, package strategy, and total-resort revenue optimization • Review demand, booking, cancellation, segment, channel, ancillary, guest behavior, and competitor metrics to identify opportunities and risks • Partner with Revenue Management to guide rate strategy, inventory decisions, demand optimization, business mix, channel performance, and forecast accuracy • Lead revenue and commercial strategy meetings and align property and centralized teams around approved actions • Promote data integrity and effective use of PMS, CRS, RMS, CRM, reservations, distribution, and business intelligence systems • Direct strategy and performance expectations for luxury leisure, group, transient negotiated, reservations sales, partnership, and other priority demand segments • Strengthen relationships with luxury travel advisors, consortia, preferred partner networks, Hyatt sales resources, corporate partners, account managers, and high-value demand channels • Guide territory planning, prospecting, account development, sales trips, trade shows, educational events, familiarization trips, site visits, and client engagement • Oversee reservations performance, conversion, service quality, lead management, productivity, staffing inputs, sales effectiveness, and guest communication standards • Provide strategic direction for brand marketing, content, property marketing, digital marketing, public relations, partnerships, CRM, social media, website merchandising, and audience development • Align marketing plans, campaign calendars, promotions, loyalty initiatives, and content with resort goals and commercial opportunities • Evaluate digital and campaign performance using revenue, conversion, iROAS, marketing efficiency, engagement, inquiry, and funnel metrics • Own commercial performance expectations and reporting for Total Revenue, RevPOG, GOP, segment production, direct contribution, conversion, and forecast accuracy • Lead commercial components of budgets, forecasts, business reviews, and performance presentations • Monitor commercial budgets, agency and vendor investments, media spend, sales activity, and program costs • Establish dashboards, reporting cadences, and decision frameworks; develop corrective action plans when performance is below expectations • Partner with General Manager, Operations, Finance, Spa, Programming, Food and Beverage, Retail, resort leaders, and Hyatt enterprise teams • Represent Alila Ventana Big Sur in leadership meetings, owner discussions, Hyatt forums, luxury travel marketplace engagements, and industry events • Lead, coach, and develop commercial functional leaders; establish goals, decision rights, performance expectations, and accountability • Build succession plans, strengthen capabilities, create development opportunities, and foster a collaborative commercial culture • Establish governance, operating rhythms, standard processes, and cross-functional ways of working

🎯 Requirements

• Six or more years of progressive leadership experience in luxury resorts, hospitality, commercial strategy, Sales, Marketing, Revenue Management, Reservations, or related disciplines • Previous experience in Revenue Management is highly important and strongly preferred • Previous experience in luxury hotel sales, marketing, commercial strategy, or resort leadership is required • Experience in a luxury resort, destination resort, boutique luxury property, or high-touch hospitality environment is strongly preferred • Broad knowledge of pricing, forecasting, distribution, channel strategy, luxury leisure, group sales, digital marketing, CRM, reservations, and demand generation • Strong financial acumen with experience developing budgets, forecasts, business plans, performance reviews, and return-on-investment recommendations • Proven ability to lead, coach, influence, and align diverse teams and senior stakeholders in a matrixed environment • Advanced familiarity with hotel revenue, reservations, CRM, distribution, analytics, and reporting systems • Bachelor's degree in Hospitality, Business, Marketing, Finance, Analytics, or a related field preferred; equivalent leadership experience may be considered • High energy, entrepreneurial spirit, and a motivational leadership style, with a proven track record in high volume or complex hospitality environments • Effective communicator with clear, concise written and verbal communication skills in English • Exceptional customer-service orientation and demonstrated ability to improve the bottom line • Ability to work a flexible schedule and travel regularly to attend Hyatt, owner, industry, leadership, and client meetings as business needs require • Executive leadership, strategic thinking, and sound commercial judgment • Strong analytical capability and ability to translate complex information into clear decisions and action • Cross-functional leadership and ability to create alignment across property, regional, enterprise, and external partner teams • Organizational design, change leadership, talent development, and performance management capability • Strong brand stewardship with appreciation for luxury hospitality, guest experience, thoughtful storytelling, privacy, and discretion • High integrity, resilience, adaptability, accountability, and commitment to continuous improvement • Strong organizational skills and ability to manage multiple priorities in a remote and matrixed work environment

🏖️ Benefits

• Free and discounted hotel room nights • Medical, dental, vision, and prescription coverage • 401(k) with company match • Paid vacation, sick time, and holidays, where applicable • Paid family bonding time and adoption assistance • Tuition reimbursement • Employee Stock Purchase Plan • Colleague meals during shift, where applicable • Discounts with various retailers and wellness partners • Career growth opportunities within Hyatt