Global Solution Marketing Director – Oil & Gas

🔥 7 hours ago

🍂 Massachusetts – Remote

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💵 $135k - $175k / year

⏰ Full Time

🔴 Lead

🎯 Chief Marketing Officer (CMO)

🦅 H1B Visa Sponsor

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👻 Ghost score 1%

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Logo of IFS

IFS

5001 - 10000 employees

Founded 1983

🏗️ Construction

🏭 Manufacturing

📦 Logistics

💰 Secondary Market on 2022-03

Construction • Manufacturing • Logistics

IFS is an enterprise software company providing solutions for various industries, including aerospace and defense, construction and engineering, energy, utilities, and resources, manufacturing, services, and telecommunications. The company offers a wide range of software products, including enterprise asset management, field service management, enterprise resource planning, and solutions leveraging artificial intelligence such as IFS. ai. These solutions are designed to optimize asset lifecycle management, improve customer engagement, and enhance operational efficiencies. IFS Cloud provides a comprehensive platform for digital transformation, helping businesses to harness data and drive insights across their operations.

📋 Description

• Define, own, and execute a global Oil & Gas marketing strategy and annual demand generation plan • Build and lead a high-performing global marketing team • Own and manage the Oil & Gas marketing budget, allocating investment to maximize pipeline contribution and return • Own content strategy and production of thought leadership, solution messaging, webinars, event toolkits, and digital content • Define and execute an account-based marketing strategy for priority target accounts • Enable business development, account management, and regional marketing teams for demand generation campaigns • Provide campaign kits covering audience targeting, messaging, channel mix, execution steps, and success metrics • Track, analyze, and report campaign performance, including MQLs, SQLs, and pipeline creation • Partner with Product Marketing to sharpen IFS Cloud’s Oil & Gas value proposition • Own and optimize Oil & Gas pages on ifs.com for SEO, AEO, user journey, and pipeline conversion • Apply AI-powered tools across content creation, campaign personalization, analytics, and reporting • Lead IFS’s presence at priority sector events including ADIPEC, ONS, CERAWeek, OTC, IFS Unleashed, and IFS Connect • Manage Oil & Gas analyst relations with Gartner, IDC, and relevant industry bodies • Bridge central marketing capability with commercial go-to-market execution across multiple geographies and time zones

🎯 Requirements

• 10+ years of progressive marketing experience • At least 5 years in a senior leadership role • Demonstrable experience marketing to, or working within, the Oil & Gas industry • Proven track record in B2B enterprise software or SaaS marketing, ideally within ERP, EAM, FSM, or adjacent domains • Exceptional written and verbal communication skills in English • Ability to craft compelling executive narratives, present confidently to senior leadership, and adapt messaging across audiences and formats • Experience working in a global, matrixed organization • Ability to navigate diverse cultures, collaborate across regions, and adapt marketing strategies to different international markets • Proven ability to utilize AI-driven marketing technologies and platforms in B2B environments • Strong leadership and alignment skills across sales and marketing • Familiarity with enterprise MarTech and CRM platforms such as HubSpot, Demandbase, Sitecore, Writer, and Canva (preferred) • Knowledge of the competitive enterprise software landscape in Oil & Gas, including SAP, Oracle, ABB, and AVEVA (preferred) • 10–25% travel requirement as needed • Exceptional written and verbal communication skills in English

🏖️ Benefits

• Flexible paid time off, including sick and holiday • Medical, dental, & vision insurance • Flexible spending accounts • Life insurance and disability benefits • Tuition assistance • Community involvement and volunteering events • Bonus

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