Director of Growth Product – Monetization

🔥 12 hours ago

❄️ Minnesota – Remote

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💵 $150k - $180k / year

⏰ Full Time

🔴 Lead

📈 Growth Marketing

👻 Ghost score 0%

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Logo of In Tandem

In Tandem

51 - 200 employees

👥 B2C

☁️ SaaS

⚡ Productivity

B2C • SaaS • Productivity

In Tandem is a global technology platform that builds digital tools and apps to support families through key stages and daily life. The company develops and operates consumer-focused family solutions—including co-parenting, family organization, communication and parenting-schedule apps—that aim to improve connection, coordination, and peace of mind for modern families. In Tandem’s products are designed to simplify routines, support co-parenting and family communication, and provide resources during challenging times.

📋 Description

• Own OurFamilyWizard's growth strategy end-to-end, reporting to the Chief Product Officer and partnering with Marketing on acquisition, lifecycle, and brand • Set conversion and monetization priorities and drive execution across direct-to-consumer, professionally referred, and court-directed journeys • Establish shared metrics, a high-velocity experiment portfolio, and a regular growth review • Connect acquisition strategy and CAC with activation, conversion, engagement, and retention • Lead pricing, packaging, and new-product monetization across app stores and web • Evaluate tier value, upgrade paths, and price changes using customer insight and unit economics • Deepen engagement and referrals across attorneys, mediators, therapists, custody evaluators, and courts • Improve the path from recommendation or mandate to sustained customer value • Partner on pro product strategy to advise on price/value and monetization of new products • Partner with Data, AI, Marketing, and Engineering to strengthen experimentation, instrumentation, segmentation, and lifecycle capabilities • Build a repeatable approach to international expansion and an agile conversion funnel technology stack designed to scale across brands • Align Product, Marketing, Engineering, and Data around shared priorities and turn strategy into experiments and results • Use AI for research, modeling, and experimentation

🎯 Requirements

• 7–10+ years building and leading consumer growth or monetization strategies with accountability for measurable outcomes across the full funnel • Hands-on ownership of subscription pricing or packaging, including a price change, repackaging, or new-product monetization decision, and clear lessons from what didn't go as planned • Strong business judgment with fluency in CAC, LTV, retention, payback, ARPU, and cohort performance • Excellent data fluency and statistical analysis • Excellent communication and influence skills • Hands-on PM experience and ability to collaborate effectively with engineering from managers to ICs • Technical fluency enabling seamless engineering partnership • Fluency in App Store, Google Play, and web subscription mechanics • Experience with B2B2C growth, professional referral networks, international expansion, or high-trust products is a strong plus • Understanding of the current limits and near-term potential of AI optimization and personalization

🏖️ Benefits

• Medical: In Tandem pays 100% of the premium for employees AND 99% for all additional family members • 401k: Up to a 4% match with immediate vesting • Paid leave for all new parents • Learning & Development stipend for employees • Paid Time Off: 11 Holidays + Winter Break (3 Days) + Volunteer Time Off (1 Day) + Floating Holiday (1 Day) • Personal Time Off: 15 days for 0–1 years of employment + 20 days for 1–3 years of employment • Supportive and flexible working environment – work from anywhere!

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