Head of Growth – Demand

Job not on LinkedIn

🔥 0 minutes ago

🤠 Texas – Remote

🤠 Texas – Remote

⏰ Full Time

🔴 Lead

📈 Growth Marketing

👻 Ghost score 19%

What it means: how likely this posting is sitting open without active hiring.How to read it: 60% or higher means we think this is a ghost. Lower scores are less of a worry.How we score it: age, reposts, open roles vs team size, how fast jobs close, and whether pay is listed.Fine print: an estimate from public data, not a judgment of the company. Real jobs can score high, so treat it as a hint, not a fact.

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Tekmetric

WebsiteLinkedInAll Job Openings

51 - 200 employees

🚘 Automotive

🤝 B2B

💰 Venture Round on 2022-03

Automotive • B2B

Tekmetric is a management software designed specifically for auto repair shops. It enables businesses to create customer profiles, schedule appointments, perform digital vehicle inspections, upload photos, build repair orders with labor guides, manage inventory, track parts, and monitor job workflows. The software allows shops to set custom labor rates and fees, communicate with customers via texts and emails, and measure job profitability. By leveraging data, Tekmetric helps auto repair shops of all sizes enhance their efficiency, productivity, and profitability.

📋 Description

• Set the strategic direction for growth across paid media, organic search, AI-driven visibility, website conversion, and integrated campaigns • Own pipeline outcomes and build repeatable inbound growth programs • Own paid search and paid social strategy, execution, optimization, reporting, and multi-million-dollar budgets • Manage the performance marketing agency and optimize targeting, bidding, creative, and landing experiences • Scale organic growth across traditional search and AI/LLM discovery channels • Build an AI-accelerated content engine and execute technical SEO, content structure, on-page optimization, and search-friendly UX • Own Tekmetric.com as a revenue-driving product and improve visitor-to-lead-to-SQL conversion rates • Build and optimize campaign- and segment-aligned landing pages and maintain an always-on testing roadmap • Own annual and quarterly campaign calendars and lead segment-specific, multi-channel campaign planning • Develop campaign briefs for Brand, Content, Product Marketing, and Customer Marketing • Track campaign performance from impression to pipeline with segment-level attribution • Leverage AI to accelerate content creation, testing, and optimization and replace manual work • Build forecasting models for inbound volume, pipeline quality, and channel/segment cost efficiency • Partner with GTM Ops on attribution and funnel visibility and monitor performance daily • Translate performance data into strategic decisions across paid, organic, web, and campaign channels • Lead, hire, develop, and inspire teams across Paid Media, Search, Website, Integrated Campaigns, and ABM • Set priorities, workflows, and growth paths and partner with marketing, Sales, RevOps, Finance, and Product

🎯 Requirements

• 10–12+ years in growth, performance marketing, demand generation, or digital acquisition roles in SaaS or high-growth tech • Meaningful experience at the Director level or above • Proven track record of scaling inbound pipelines and managing multi-million-dollar paid media programs with direct pipeline accountability • Experience owning integrated campaign planning across SMB, Mid-Market, and/or Enterprise segments • Deep experience across SEO and AEO, including technical, content, and on-page optimization • Sophisticated understanding of how AI is reshaping search behavior and discovery • Demonstrated ability to own a website as a revenue-driving product • Experience marketing to fragmented, distributed SMB audiences at scale • Fluency with AI-powered tools and modern martech, including intent data platforms, signal-based targeting, AI-assisted content, and personalization • Strong analytical and forecasting instincts • Experience building and developing a team, including hiring, structuring, and elevating employees • Senior-level peer relationships with Sales, RevOps, Finance, and Product • Executive-facing communication and high-stakes decision-making under uncertainty • Ability to prioritize, move quickly, and create clarity in a scaling environment • Experience in automotive aftermarket, field service software, or vertical SaaS for trade-based industries is a plus • Familiarity with AEO strategies and LLM-driven discovery is a plus • Familiarity with community-led growth or advocacy-driven acquisition models is a plus

🏖️ Benefits

• Flexible remote work • Competitive base salaries • Generous Paid Time Off • Paid maternity, parental bonding, and medical leave • Comprehensive Medical, Dental, Vision, and Prescription coverage • Employee-only plans covering 100% of premiums and family coverage with 50% of costs covered • Free, confidential counseling through BetterHelp • 401(k) Retirement Savings Plan with 100% employer match on contributions up to 6% • Flexible Spending Accounts (FSA) and Health Savings Accounts (HSA) • Life and Accidental Death & Dismemberment (AD&D) Insurance • Up to $60/month toward fitness, mental health, or other wellness expenses • $300 home office setup bonus after one year of employment • Continuing education support • Team and company-wide offsites several times a year, with attendance fully supported • Stellar coworkers, office, and fun activities