Director, Client Growth

Job not on LinkedIn

🔥 0 minutes ago

🤠 Texas – Remote

🤠 Texas – Remote

💵 $150k - $250k / year

⏰ Full Time

🔴 Lead

📈 Growth Marketing

👻 Ghost score 0%

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Vericast

WebsiteLinkedInAll Job Openings

5001 - 10000 employees

📣 Marketing

💸 Finance

💳 Fintech

Marketing • Finance • Fintech

Vericast is a company focused on accelerating the performance of financial institutions. Through the use of data, artificial intelligence, and innovative strategies, Vericast helps banks and credit unions drive growth and enhance their marketing performance. The company provides a variety of solutions including digital marketing, direct mail, card solutions, check solutions, customer and employee insights, and customer change management. Vericast leverages responsibly sourced data to engage consumers effectively, which is why many financial institutions trust them for solving marketing challenges. Their expertise in the financial sector is aimed at delivering insights and growth solutions, positioning them as a leader in financial marketing services.

📋 Description

• Drive profitable revenue growth across an assigned portfolio of banks and credit unions • Identify, create, and close new Marketing Solutions opportunities within existing Vericast clients • Own a portfolio of approximately 15–20 mid-market financial institutions based on growth potential • Serve as the full sales-cycle owner and primary relationship holder for Marketing Solutions • Develop executive-level relationships and uncover client challenges • Build strategic marketing plans and close new business • Retain and grow each account after the sale • Own and grow assigned accounts across the full sales cycle • Develop and execute account growth strategies to increase Marketing Solutions revenue and wallet share • Build relationships with CMO, Head of Marketing, Chief Digital Officer, Retail Banking leaders, and other senior decision makers • Develop strategic account plans aligned with client business objectives • Create demand through proactive outreach, networking, and consultative engagement • Manage prospecting through contract execution, onboarding, and ongoing account ownership • Conduct discovery sessions and present Vericast Marketing Solutions offerings • Develop business cases and ROI-driven recommendations • Forecast pipeline, opportunities, and bookings • Partner with Client Strategy, Product, Analytics, Sales Enablement, Marketing, and other internal teams • Coordinate resources throughout the sales process to maximize client value and close rates • Provide voice-of-customer feedback to product and leadership teams • Maintain a healthy pipeline to achieve and exceed annual bookings targets • Generate meetings, opportunities, and qualified pipeline • Use CRM and sales technology tools to manage account activity, opportunity progression, and forecasting

🎯 Requirements

• 7+ years of successful B2B sales experience with a true hunter track record • Experience working for a marketing agency, media organization, martech company, adtech company, customer engagement provider, or similar environment • Experience selling marketing solutions, digital marketing services, media solutions, marketing technology, or related offerings • Experience selling into financial institutions, including banks and credit unions • Experience managing strategic account portfolios and growth initiatives • Strong consultative and solution-selling skills • Proven record of meeting or exceeding revenue and bookings targets • Demonstrated ability to prospect and create demand within existing or assigned accounts • Experience selling to executive and economic buyers • Excellent communication, presentation, negotiation, and relationship management skills • Ability to manage complex sales cycles involving multiple stakeholders • Knowledge of digital marketing, customer acquisition, customer retention, personalization, analytics, campaign strategy, customer data platforms, and marketing technology ecosystems • Familiarity with marketing measurement, attribution, and ROI frameworks • Proficiency with CRM platforms for pipeline management, forecasting, and account activity tracking • Familiarity with sales enablement and content management platforms, e.g., Highspot and Gong • Comfortable working within Microsoft 365, including Outlook, Teams, and SharePoint • 50%+ travel required • Bachelor's degree preferred • Master's degree preferred

🏖️ Benefits

• Medical coverage • Dental coverage • Vision coverage • 401K with company match • Generous PTO allowance • Life insurance • Employee assistance • Pet insurance • Workplace flexibility • Sales incentive/commission program