Digital Marketing Specialist, Event Marketing

Job not on LinkedIn

🔥 7 minutes ago

🇺🇸 United States – Remote

💵 $45k - $55k / year

⏰ Full Time

🟡 Mid-level

🟠 Senior

🌐 Digital Marketing

🦅 H1B Visa Sponsor

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👻 Ghost score 5%

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🗣️🇨🇳 Chinese Required

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Logo of InGenius Prep

InGenius Prep

201 - 500 employees

Founded 2015

💼 Consulting

🏥 Healthcare

📣 Marketing

Consulting • Healthcare • Marketing

InGenius Prep is a global educational consultancy that specializes in college and graduate school admissions counseling. With over 150 Former Admissions Officers from the top 30 U. S. schools, InGenius Prep provides comprehensive guidance to students aiming for elite universities, such as Ivy League institutions. Their services range from academic mentorship and subject tutoring to test preparation and career counseling. InGenius Prep uses a holistic approach to develop each student’s competitive profile, focusing on academic performance, leadership development, and personal growth. Located in multiple countries, InGenius Prep aims to help students worldwide enhance their candidacy and secure acceptance into top-ranking schools.

📋 Description

• Lead event marketing, including partner webinars and in-person events • Drive content, advertising, and community growth on WeChat • Build brand awareness and generate qualified leads • Develop strategies and tactics to promote the company and drive qualified leads • Deploy full-cycle marketing campaigns from start to finish • Experiment with organic and paid acquisition channels, including content creation, paid ads, event management, publicity, social media, and lead generation campaigns • Oversee in-house and partner presentations, RSVPs, and event success • Research and attend industry events, expos, and networking events • Produce valuable and engaging content for WeChat • Build strategic partnerships with key industry players • Measure and report marketing campaign performance and assess results against goals • Leverage AI tools to improve marketing efficiency and output

🎯 Requirements

• Native-like fluency in Chinese speaking and writing • Proficiency with Chinese social media platforms, including WeChat and Xiaohongshu • Strong time-management skills • Working knowledge of the college applications/admissions process • Experience in marketing-related work, including campus involvement or internships • Up-to-date knowledge of marketing trends and best practices

🏖️ Benefits

• Paid time off • Healthcare • Vision insurance • Dental insurance • Retirement options • Parental leave • Remote work flexibility • Professional development • Fun, collaborative work environment

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