Marketing Automation Engineer

🕒 July 17

🤠 Texas – Remote

🤠 Texas – Remote

⏰ Full Time

🟡 Mid-level

🟠 Senior

🤖 QA Automation Engineer

🦅 H1B Visa Sponsor

This company has sponsored H1B visas in the past.

👻 Ghost score 81%

What it means: the chance that no one is really hiring for this job.How to read it: 60% or higher means we think this is a ghost. Lower scores are less of a worry.How we score it: age, reposts, open roles vs team size, how fast jobs close, and whether pay is listed.Fine print: an estimate from public data, not a judgment of the company. Real jobs can score high, so treat it as a hint, not a fact.

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inKind

WebsiteLinkedInAll Job Openings

51 - 200 employees

Founded 2016

🍽️ Food & Beverage

📣 Marketing

🏨 Hospitality

Food & Beverage • Marketing • Hospitality

inKind is a company that provides a dining rewards and payment platform, offering a seamless experience for users who want to earn rewards at thousands of restaurants. Users can pay their restaurant bills through the inKind app and earn 20% back as dining perks. The platform is available on both iOS and Android, and offers access to exclusive offers and events for its users. inKind aims to enhance the dining experience by integrating payment and rewards into a single app.

📋 Description

• Architect and build complex journey flows that respond dynamically to user behavior • Create sophisticated email, SMS, and push templates using Liquid dynamic templating • Manage subscription and compliance workflows for SMS, email, and push permissions • QA every campaign before launch and own post-launch validation, including audience checks, rendering, link tracking, SMS encoding, and cross-client email rendering • Translate marketing briefs into audience definitions and validate logic against user data • Apply consumer engagement platform best practices for messaging cadence, frequency capping, and campaign prioritization • Write, understand, and document Liquid code for dynamic content blocks • Query Snowflake with SQL or review API payloads to validate events and attributes and triage issues • Use platform diagnostic tools to diagnose issues independently • Understand campaign technical limitations and recommend well-scoped solutions • Build precise multi-condition audience segments • Maintain a documented segment library and flag data changes affecting targeting • Partner with cross-functional teams to define lifecycle stages and build reusable, trackable segments • Build and maintain reusable content components, brand-compliant modules, and snippet logic • Collaborate with business and marketing teams to build scalable systems affecting inKind restaurants and users

🎯 Requirements

• 4+ years of experience with a major CEP/CRM or marketing automation platform (Braze, Shopify, Iterable, Klaviyo, or equivalent) • 2+ years of experience with Braze • Deep expertise in journey/canvas building with multi-step, behavior-triggered flows, branching logic, delays, and channel mixing • Dynamic templating skills including conditional blocks, variable logic, and live data integrations • Experience with audience segmentation using behavioral data, custom attributes, and event properties • Solid understanding of contact data models, including user profiles, identified vs. anonymous users, subscription, and consent management • Ability to read API responses and event payloads to self-diagnose data issues without engineering support • Liquid code proficiency • Deep understanding of email deliverability fundamentals, including list hygiene, bounce handling, unsubscribe management, and sender reputation • Understanding of email domains/behavior and record management • SMS compliance knowledge, including opt-in/opt-out mechanics, quiet hours, carrier filtering, and message encoding • Familiarity with TCR rules and regulations • Preferred: SQL proficiency and experience with a cloud data warehouse (Snowflake, Redshift, or BigQuery) for CRM analytics or audience building • Preferred: Background in consumer apps, marketplaces, or loyalty/rewards programs • Preferred: Familiarity with CRM data flows via REST API or event streaming • Preferred: Experience with in-app messaging, content cards, or push notification strategy

🏖️ Benefits

• Generous PTO and company holiday policy • Company-paid Short Term Disability • 100% employer-covered health and dental insurance • Higher-tier and dependent coverage options available • Vision plan available at employee cost • Child care benefits • Generous parental leave • Dog-friendly Austin office with great views of downtown • Daily lunches and snacks for in-office team members

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