Associate Field Marketing Manager, Emerging

Job not on LinkedIn

🔥 0 minutes ago

🏄 California – Remote

🏄 California – Remote

💵 $78.8k - $110.1k / year

⏰ Full Time

🟡 Mid-level

🎡 Marketing

🦅 H1B Visa Sponsor

This company has sponsored H1B visas in the past.

👻 Ghost score 0%

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Inspire

WebsiteLinkedInAll Job Openings

10,000+ employees

Founded 2018

🍽️ Food & Beverage

🏨 Hospitality

📱 Media

Food & Beverage • Hospitality • Media

Inspire is a company operating under the umbrella of Inspire Brands, Inc. , which owns and manages several popular restaurant brands including Arby's, Baskin-Robbins, Buffalo Wild Wings, Dunkin', Jimmy John's, and SONIC. Inspire focuses on delivering stories and updates about its franchise brands, engaging the community with initiatives like supporting education and fostering positive impacts. The company helps in crafting and sharing experiences through its diverse range of restaurant offerings, promotions, and community-focused events.

📋 Description

• Build strong relationships with franchisees and serve as their local marketing coach • Serve as the expert on regional/local dynamics, strengths, opportunities, consumer, competitive, macro/economic, and franchisee business conditions • Identify shifts, changes, and local business needs warranting marketing or cross-functional support • Maintain franchisee relationships with marketing leadership in the designated region/territory • Spend dedicated time in the field through 1:1 franchisee meetings and with cross-functional partners • Provide boots-on-the-ground support for key market moments, marketing program execution, PR support, local franchisee store-level support, and other needs • Attend franchisee meetings and support preparation of meeting materials and presentations • Champion Local Store Marketing tools, including Pricing Portal and LSM, and encourage early adoption • Drive Local Store Marketing strategy with franchisees and ensure every network has a full-year plan • Provide ongoing feedback to the LSM team and recommendations for new programming • Identify regional media opportunities that complement the national plan • Collaborate with local PR agencies to earn coverage of events and partnership activations • Serve as regional/local spokesperson for national marketing plans • Drive capabilities that create and capture demand, accelerate profitable growth, and improve market maturity • Success measured by AWS growth, transaction growth, new store performance, and franchisee accountability

🎯 Requirements

• Minimum: High School Diploma or GED • 3+ years experience in marketing or promotional agencies, brand management, or Dunkin' operations • Field-based, multi-unit distribution system, and/or QSR experience is desirable • Knowledge of local store marketing • Ability to communicate at all levels to build relationships and enhance partnerships, both internal and external • Experience working in a franchisee model • Strong written and verbal communication/presentation skills • Strong analytical and organizational skills • Ability to lead multiple projects simultaneously and deliver on time • Ability to thrive in a fast-paced environment, multi-task, prioritize and be detail oriented • Self-starter personality who can operate with some supervision • Up to 60% travel required