E-Commerce Marketing Specialist

🔥 0 minutes ago

🇺🇸 United States – Remote

💵 $60k - $75k / year

⏰ Full Time

🟢 Junior

🛍️ E-commerce

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Integra Beauty

WebsiteLinkedInAll Job Openings

51 - 200 employees

🏭 Manufacturing

💼 Consulting

📣 Marketing

Manufacturing • Consulting • Marketing

Integra Beauty is an incubator of brands and talent in the personal care industry. With a focus on innovative and disruptive brands in the consumer goods space, Integra is a family of entrepreneurs dedicated to bringing positive change to the world of branding.

📋 Description

• Maintain and update site content across the Shopify storefront and Shop app, including homepage, collections, PDPs, banners, and navigation • Merchandise collections for discovery and conversion using sort logic, inventory-aware rules, and seasonal resets • Build and launch landing pages using reusable theme sections and metafield-driven components • Manage redirects, URL handles, and 404s as the catalog evolves • Own new product and collection onboarding, including variants, pricing, imagery, metafields, tags, publishing channels, and launch timing • Prepare, schedule, QA, and verify sitewide campaign content, then remove it cleanly after promotions • Configure and test discount codes, automatic discounts, scheduled pricing, bundles, gift-with-purchase, and shipping thresholds • Run pre-launch QA and go-live verification against documented checklists • Categorize, tag, and classify products for reliable filtering, search, and automated collections • Own metafield population and data completeness • Monitor sales channel and feed health across Shop app, Google Merchant Center, Meta, and other connected channels; resolve disapprovals and feed errors • Optimize on-site search through synonym dictionaries, zero-result query review, boost/bury rules, and high-intent query merchandising • Improve category and collection structure based on customer navigation • Maintain site accessibility compliance, including alt text, color contrast, keyboard navigation, focus states, form labels, and heading structure • Ensure on-site claims, disclosures, and promotional terms match Legal approvals • Review GA4 and Microsoft Clarity to identify friction, drop-off, and merchandising opportunities • Deliver recurring site performance readouts and post-campaign recaps • Triage, reproduce, document, and escalate site defects to engineering • Manage theme changes through staging and preview, with review before publishing and regression checks afterward • Manage on-site reviews and UGC display, including widget placement, review syndication, and Q&A moderation • Write and maintain SOP documentation for team visibility

🎯 Requirements

• 1–3 years in e-commerce operations, digital merchandising, or web production • Bachelor’s degree in Marketing, Business, or a related field (or equivalent experience) • Hands-on experience managing Shopify back-end, including SKUs, collections, variants, tags, metafields, and theme section setups • Familiarity with bulk editing and managing sales channel feeds (Google Merchant Center, Meta, Shop app) to resolve errors • Practical knowledge of product sorting logic, promotional mechanics (discounts, bundles, GWPs), and site search optimization (synonyms, boost/bury rules) • Basic proficiency in GA4 and Microsoft Clarity to track drop-off and friction • Working knowledge of WCAG 2.1 AA accessibility standards, including alt text, contrast, and semantic HTML • Strong attention to detail for pre-launch promotional QA • Ability to reproduce bugs, document details, and escalate tickets to engineering • Proven track record of writing clear SOPs and managing launch schedules, staging previews, and promotional cleanups smoothly • Hands-on experience with autonomous AI agents specifically for DTC e-commerce brands (preferred) • Understanding of beauty industry consumer queries (preferred)

🏖️ Benefits

• Medical, Dental, Vision, Life Insurance • 401k plan • Additional Opt-In Insurances • Vacation + Sick Time Pay • L'ange Hair Product Stipend- a quarterly stipend to help you refresh your favorite L'ange products and also try new products!

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