Customer Marketing Manager – Retention, Advocacy

🔥 4 minutes ago

🇺🇸 United States – Remote

💵 $85k - $100k / year

⏰ Full Time

🟡 Mid-level

🟠 Senior

🔄 Customer Retention Specialist

👻 Ghost score 0%

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IRIS Software Group

WebsiteLinkedInAll Job Openings

1001 - 5000 employees

☁️ SaaS

🤝 B2B

👥 HR Tech

💰 Private Equity Round on 2018-05

SaaS • B2B • HR Tech

IRIS Software Group is a UK-based technology company that provides integrated cloud software and managed services for accountancy, payroll, HR, education and related professional services. Its product portfolio includes cloud accountancy systems (IRIS Elements, IRIS Accountancy Suite, IRIS KashFlow), payroll and payroll bureau software (Staffology, IRIS Payroll Professional), HR systems (IRIS Cascade, Staffology HR), education products for schools and trusts (iSAMS, IRIS ParentMail, financials and MIS tools), plus hosting, outsourcing and managed services for accountants and payroll providers. IRIS sells primarily to businesses, accountancy firms, schools and trusts and emphasises AI-enabled productivity, hosted/SaaS delivery, practice management, and outsourced service offerings.

📋 Description

• Own and deliver US customer retention programmes that reduce churn risk and reinforce long-term value • Lead US customer advocacy activity, securing testimonials, case studies and third-party reviews • Own US-specific migration communications, including planning, sequencing, QA, live delivery and performance monitoring • Act as the single point of accountability for assigned customer journeys, managing accuracy, compliance sensitivity, timing and escalation • Adapt established customer marketing frameworks for the US market with UK-based colleagues • Coordinate cross-functionally with Product, Renewals, Support, Professional Services and Marketing Operations • Analyse programme performance and continuously optimise engagement and retention • Ensure customer communications meet IRIS brand, legal and compliance standards • Share US customer insight to inform product and marketing strategy • Build strong relationships with key customers

🎯 Requirements

• Proven experience (typically 5+ years) in customer marketing, lifecycle marketing or customer communications • Demonstrated experience delivering retention, advocacy or migration/change programmes • Strong stakeholder management and cross-functional coordination skills • Excellent written communication skills with the ability to explain complex topics clearly • Comfortable working autonomously in a remote and/or global reporting structure • Experience with marketing automation, reporting and project management tools (e.g. Marketo, Salesforce, Knak, Asana) • High attention to detail and sound judgement in compliance-sensitive environments • Prior customer marketing experience • Legally authorised to work in the country where the role is based, or eligibility subject to sponsorship requirements

🏖️ Benefits

• Continuous learning and career development opportunities • Great Place to Work® certified employer • Well-being, inclusion and development culture • Flexible remote work arrangement within the US • Accessibility adjustments or accommodations during the hiring process • Bonus offered

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