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Head of Marketing

Job not on LinkedIn

🔥 9 minutes ago

🇺🇸 United States – Remote

⏰ Full Time

🔴 Lead

🎯 Chief Marketing Officer (CMO)

Where this job comes from

Posted on ITVA's careers page, not through a job board

First seen by Remote Rocketship 9 minutes ago

Logo of ITVA

ITVA

11 - 50 employees

Founded 2024

🏢 Enterprise

🔒 Cybersecurity

☁️ SaaS

Enterprise • Cybersecurity • SaaS

ITVA is a company that provides a software platform and services to safely implement AI on critical IT infrastructure (utilities, banks, federal agencies, etc. ). ITVA discovers and continuously maps every device, connection, and flow across IT, OT, and cloud to create a time-series digital twin and data lake, then runs AI-driven automation, triage, vulnerability assessment, and compliance auditing against the twin (not live production). They also offer professional, support, and managed services to deploy, integrate, and operate the platform for enterprise customers.

📋 Description

• Build ITVA's marketing function from zero to one • Establish the marketing strategy, infrastructure, processes, and organizational foundation • Develop positioning and messaging for enterprise IT, networking, infrastructure, and security leaders • Establish ITVA as a recognizable and trusted name in AI-driven enterprise IT operations • Develop and execute demand-generation campaigns that generate qualified enterprise opportunities and support revenue growth • Partner with sales, product, and leadership on launches, market expansion, and customer acquisition • Lead website strategy, SEO, paid campaigns, email marketing, and digital acquisition channels • Develop technical and business-focused content, customer success stories, and industry perspectives • Establish attribution, analytics, reporting, and performance measurement • Create sales enablement materials, competitive positioning, case studies, and campaigns • Identify, recruit, and develop marketing talent • Execute campaigns, create content, test messaging, and deliver results hands-on • Work directly with company leadership, engineering, product, and sales to shape market positioning and customer reach

🎯 Requirements

• 7+ years of professional marketing experience, ideally in B2B enterprise software, SaaS, cybersecurity, or infrastructure technology • 3+ years of marketing leadership experience, with demonstrated ownership of strategy, execution, and business outcomes • Proven experience building or scaling marketing functions at startups or high-growth technology companies • Strong understanding of enterprise B2B marketing, long sales cycles, and technical buyer personas • Experience developing positioning, messaging, and go-to-market strategies for complex technology products • Demonstrated success building demand-generation programs that produce measurable pipeline and revenue impact • Experience across content, digital, product marketing, and growth • Strong analytical skills and a data-driven approach to marketing performance • Excellent communication, storytelling, and leadership abilities • Entrepreneurial mindset with the ability to operate independently, prioritize effectively, and thrive without an established playbook • Experience marketing enterprise infrastructure, networking, cybersecurity, observability, or IT operations platforms • Previous experience as an early marketing hire or founding marketing leader • Experience working with technical founders and engineering-led organizations • Familiarity with account-based marketing (ABM), enterprise events, industry conferences, and partner marketing • Experience building marketing strategies targeting Fortune 500 enterprises or regulated industries • Familiarity with AI products and the enterprise AI landscape • Experience hiring and scaling high-performing marketing teams

🏖️ Benefits

• Genuine zero-to-one opportunity with autonomy to define the marketing function • Established product with real enterprise customers, proven technology, and commercial traction • Meaningful influence over company strategy, product positioning, and go-to-market decisions • Opportunity to build the marketing organization, culture, and processes • Direct visibility into the connection between marketing decisions and company growth

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