Distributor Sales Manager

🔥 4 minutes ago

🇺🇸 United States – Remote

💵 $95k - $125k / year

⏰ Full Time

🟡 Mid-level

🟠 Senior

🤑 Sales

👻 Ghost score 0%

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Kodiak Cakes

WebsiteLinkedInAll Job Openings

51 - 200 employees

Founded 1995

🍽️ Food & Beverage

🛍️ eCommerce

👥 B2C

💰 Series unknown on 2022-03

Food & Beverage • eCommerce • B2C

Kodiak Cakes is a U. S. -based food company that produces whole-grain, protein-forward breakfast and snack products. Their product lineup includes flapjack & waffle mixes, frozen breakfasts, oatmeal and overnight oats, Kodiak Cups, snack bars (including mini bars), granola, and baking mixes, plus ready-to-eat breakfast sandwiches. Kodiak sells direct-to-consumer via its e-commerce store, is available in retail and on Amazon, emphasizes 100% whole grains and higher-protein recipes, and runs a conservation give-back program called Keep It Wild.

📋 Description

• Own UNFI and KeHE headquarters relationships, including distributor-level strategy, business reviews, issue resolution, and joint initiatives • Own distributor sales targets and trade budgets; build account plans and monitor revenue and spending goals • Lead broker partners covering independent retailers across both distributor networks • Establish broker objectives, scorecards, field priorities, and accountability for distribution gains and retail execution • Build and maintain distributor sales forecasts with Demand Planning and Supply Chain • Incorporate baseline trends, new items, promotional lifts, and independent retail opportunities into forecasts • Own national UNFI and KeHE promotional calendars • Evaluate independent retailer one-off requests and manage submissions, execution, trade spend, deductions, and post-event ROI analysis • Lead new-item setup, authorizations, and item maintenance at UNFI and KeHE • Partner with brokers to convert distributor availability into independent retailer placement and reduce distribution voids • Develop annual joint business plans and review performance by distributor • Represent Kodiak at KeHE and UNFI trade shows • Coordinate with Sales, Finance, Demand Planning, and Supply Chain to expand distribution, improve in-stock performance, and increase trade-investment returns • Attend periodic distributor headquarters meetings, broker reviews, and market visits

🎯 Requirements

• Extensive knowledge of distributors' workflow, portal, and strategies • Experience owning distributor or wholesale customer relationships in consumer-packaged goods, preferably with UNFI, KeHE • Distributor portal experience a plus • Demonstrated accountability for sales targets, trade budgets, customer business plans, and profitable growth • Experience directing broker organizations or external sales partners to achieve measurable independent retail distribution and execution results • Hands-on experience with distributor promotional calendars, trade spending, billbacks or deductions, and promotional effectiveness analysis • Experience with demand forecasting, distributor DC inventory management, and coordination with supply chain partners • Experience managing distributor new-item setup, authorizations, item maintenance, and expansion into independent retail outlets • Experience working well internally with large customers and distributor networks • Attendance at KeHE and UNFI trade shows is required • Periodic distributor headquarters meetings, broker reviews, and market visits • Must be legally authorized to work in the United States • Must disclose whether visa sponsorship will be required

🏖️ Benefits

• Competitive health, dental, 401k, and wellness benefits beginning on the first day of employment • Annual discretionary bonus program • 401k match • Medical/dental/vision plans • FSA & HSA accounts • Life & ADD Insurance • Short Term & Long-Term Disability Insurance • Cell Phone & Internet Stipend • Relocation assistance • Annual Professional Development Stipend • Travel Reimbursement • Annual performance bonus • Employee Equity Plan • Company fleet of snowboards and other equipment • Wellness lifestyle allowance (B.E.A.R Bucks) • Mental Health Therapy Benefit & the Calm app • Free Kodiak Product • Flexible Time Off • Sick Leave • Early-out Fridays • Parental leave • Casual dress code • A variety of other Kodiak-unique perks

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