Digital Marketing Manager – B2B, HubSpot, Growth Marketing, Automation

🕒 September 15

🌽 Illinois – Remote

🌽 Illinois – Remote

⏰ Full Time

🟢 Junior

🟡 Mid-level

🌐 Digital Marketing

🚫👨‍🎓 No degree required

👻 Ghost score 32%

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Logical Media Group

WebsiteLinkedInAll Job Openings

11 - 50 employees

Founded 2009

📱 Media

📣 Marketing

Media • Marketing

Logical Media Group is a full-service digital marketing agency based in Chicago, renowned for being a premier Google Partner. Their expertise spans across paid media, including paid search and social media advertising, as well as Amazon Advertising. Additionally, they excel in search engine optimization (SEO), offering services like keyword research, onsite optimizations, and content marketing to improve organic reach. Logical Media Group also provides creative services including brand identity, web design, and conversion rate optimization. The agency is dedicated to crafting exceptional digital experiences and helping clients achieve their marketing goals through tailored strategies and innovative solutions.

📋 Description

• Collaborate with cross-functional account teams to execute high-impact initiatives and customer journeys from kickoff to launch • Develop and implement cross-channel programs aligned with client KPIs and customer-journey moments • Partner with client stakeholders to operationalize program-based strategies • Lead internal and external strategic meetings • Oversee creation of emails, forms, landing pages, reports, and related marketing infrastructure • Build custom multichannel reports and reporting processes • Maintain data hygiene and data/list integrity standards • Manage data and integrations between marketing and sales platforms • Participate in campaign planning, including timelines, budgets, status reports, and messaging/copy • Identify customer segments and plan loyalty and engagement programs • Identify and mitigate CRM-related risks • Craft service narratives and business cases for new engagement opportunities • Articulate CRM business and functional requirements to internal and external stakeholders

🎯 Requirements

• CRM platform proficiency; HubSpot preferred but not required • Competency in implementing and optimizing CRM workflows for customer experience journeys • Competency in list hygiene and lead scoring • Understanding of tailoring performance marketing channels to unique customer journeys and/or Account Based Marketing needs • Experience identifying new marketing channels and target audiences • Experience devising marketing strategies that engage, inform, and motivate innovation and ongoing optimization for clients • Comfort with collaboration and presentation, internally and client-facing • Creative problem-solving and ability to work independently, sometimes without clear instruction • Ability to create and optimize processes in real time • 2+ years of B2B strategy experience in-house or agency preferred

🏖️ Benefits

• Medical, Dental, Vision, Short-Term Disability, and Life insurance • 401(k) plus match • Paid time off (starting at 15 days) • Paid holidays • Paid sick days • Paid personal days • Flexible Fridays • Option to work completely remote • Access to senior management and mentoring opportunities • Optional COVID safe company gatherings

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