Account Director – PR

🔥 0 minutes ago

🇺🇸 United States – Remote

💵 $85k - $108k / year

⏰ Full Time

🔴 Lead

🧑‍💼 Account Executive

👻 Ghost score 0%

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Logo of Marketbridge

Marketbridge

201 - 500 employees

Founded 1991

📣 Marketing

🏥 Healthcare

💼 Consulting

💰 Private Equity Round on 2023-11

Marketing • Healthcare • Consulting

Marketbridge is a growth consulting and marketing firm that combines management consultancy with marketing agency capabilities. They specialize in go-to-market consulting, growth strategy, and operational optimization, utilizing marketing science, analytics, and technology to drive sustainable revenue growth for clients across various industries. Their services include audience insights, brand messaging, demand generation, and digital experiences, all aimed at helping modern leaders transform their market presence and optimize marketing effectiveness.

📋 Description

• Manage day-to-day execution across 5–6 accounts • Serve as strategic account lead for at least two accounts and support other account leads • Ensure programs align with client goals and deliver results • Communicate proactively with VPs about account health, team performance, and program performance • Develop draft plans for major PR campaigns, including company launches and funding announcements • Direct teams toward national and business press opportunities supporting client growth strategies • Build executive visibility and lead top-tier earned media relations • Develop media strategies and secure at least two new opportunities per client each month and one broadcast opportunity per client each quarter • Ensure bylines, press releases, and other high-level materials are brand-compliant, legally sound, and aligned with tone and message • Lead client calls, generate new media and campaign ideas, draw out insights, and ensure team participation • Partner with VPs to manage client expectations and set strategic objectives • Monitor account health, anticipate risks, and adjust PR strategy to retain relationships and deliver consistent value • Mentor and manage Managers and Senior AEs • Oversee at least one direct report when applicable, including performance reviews, monthly check-ins, and staffing considerations • Build flexible team structures suited to client communication preferences and operating styles • Contribute client examples, slide content, media wins, and performance data to new business pitches • Identify upsell and cross-sell opportunities within existing accounts • Attend two local industry/networking events annually when applicable • Contribute to talent pipeline initiatives and recruiting efforts as needed

🎯 Requirements

• Minimum of 4-5 years of PR experience in an agency or corporate environment • Previous technology PR experience required; B2B tech preferred • Bachelor's degree in communications, journalism, or an adjacent field • Comfort working in a client-facing role, including leading client status calls and thought leadership brainstorms • Solid record of securing Tier 1 and trade earned media coverage for the tech sector • Writing samples demonstrating extensive experience drafting press releases, bylines, and other relevant content • Experience creating, editing, and developing communications materials, including brand messaging, press releases, external talking points, FAQs, reporting materials, and pitches • Ability to juggle shifting priorities and deadlines • Experience leading speaking and awards programs • Excellent writing, editing, and proofreading skills • Understanding of the holistic tech landscape and ability to deliver proactive pitch angles and strategy • Ability to monitor, track, and meet client KPIs using reporting tools such as MuckRack • Experience mentoring and supporting junior staff through direct coaching and professional growth opportunities • Experience with Cision, MuckRack, BusinessWire, and HARO is a plus • Must be eligible to work in the US without visa sponsorship

🏖️ Benefits

• Flexible PTO • Summer Fridays • Paid parental leave (up to 16 weeks for birthing parents) • Closed from Christmas to New Year’s • Comprehensive medical benefits • Free premium access to the Calm app • 401(k) with a 3% company contribution (US Only) • Life insurance • Long-term disability coverage • AD&D coverage • Professional development fund ($500) • Continuous learning programs • Company-provided laptop and accessories • Monthly Wi-Fi and cell stipend • Exclusive discounts through Perkopolis

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