Manager, Paid Social – B2B

Job not on LinkedIn

🔥 0 minutes ago

🌐 United States, Canada – Remote

🇺🇸 United States – Remote 🇨🇦 Canada – Remote

💵 $69k - $86k / year

⏰ Full Time

🟡 Mid-level

🟠 Senior

📈 Performance Marketing

👻 Ghost score 0%

What it means: how likely this posting is sitting open without active hiring.How to read it: 60% or higher means we think this is a ghost. Lower scores are less of a worry.How we score it: age, reposts, open roles vs team size, how fast jobs close, and whether pay is listed.Fine print: an estimate from public data, not a judgment of the company. Real jobs can score high, so treat it as a hint, not a fact.

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Marketbridge

WebsiteLinkedInAll Job Openings

201 - 500 employees

Founded 1991

📣 Marketing

🏥 Healthcare

💼 Consulting

💰 Private Equity Round on 2023-11

Marketing • Healthcare • Consulting

Marketbridge is a growth consulting and marketing firm that combines management consultancy with marketing agency capabilities. They specialize in go-to-market consulting, growth strategy, and operational optimization, utilizing marketing science, analytics, and technology to drive sustainable revenue growth for clients across various industries. Their services include audience insights, brand messaging, demand generation, and digital experiences, all aimed at helping modern leaders transform their market presence and optimize marketing effectiveness.

📋 Description

• Develop paid social campaign strategy focused on B2B and account-based marketing • Plan media, manage budgets, and monitor pacing • Build and launch paid social campaigns in-platform, including audience setup, targeting, budget structure, creative trafficking, and pre-launch QA • Manage daily and weekly optimizations, including bids, budgets, audiences, placements, creative rotation, and underperformer pausing • Monitor pacing against flighted budgets and flag over- or under-delivery with recommendations • Develop and execute account-based programs targeting defined account lists and buying committees • Own weekly and monthly reporting narratives and communicate optimization recommendations directly to clients • Partner with analytics on conversion tracking, pixel/tag implementation, and UTM governance • Bring new ideas and test plans to clients • Prioritize projects and meet deadlines • Provide strategic guidance to clients and internal teams • Support business development during sales pitches and scoping

🎯 Requirements

• 3-5+ years of hands-on paid social experience • 2+ years of B2B paid social experience • Experience with LinkedIn, Instagram, and Facebook; Reddit experience is a plus • Demonstrated personal management of campaign execution and in-platform optimization • B2B marketing experience required • Account-based marketing expertise, including target account lists, matched/company-list audiences, buying-committee targeting, and multi-touch program design • Familiarity with ABM and intent platforms such as 6sense or Demandbase • Experience managing budget pacing across multi-flight, multi-platform campaigns • Working knowledge of conversion tracking implementation, including LinkedIn Insight Tag and Meta Pixel/CAPI • Well-versed in data storytelling • Comfortable in a client-facing role, presenting performance and defending optimization recommendations • Comfortable experimenting with AI-enabled tools • Must be eligible to work in Canada or the US without visa sponsorship

🏖️ Benefits

• Flexible PTO • Summer Fridays • Paid parental leave (up to 16 weeks for birthing parents) • Closed from Christmas to New Year’s • Comprehensive medical benefits • Free premium access to the Calm app • 401(k) with a 3% company contribution (US Only) • Life insurance • Long-term disability coverage • AD&D coverage • Professional development fund ($500) • Continuous learning programs • Company-provided laptop and accessories • Monthly Wi-Fi and cell stipend • Exclusive discounts through Perkopolis