Product Marketing Manager, Healthcare

Job not on LinkedIn

🔥 1 minute ago

🏈 Ohio – Remote

🏈 Ohio – Remote

💵 $76.5k - $127.5k / year

⏰ Full Time

🟡 Mid-level

🟠 Senior

🎁 Product Marketing

🦅 H1B Visa Sponsor

This company has sponsored H1B visas in the past.

👻 Ghost score 0%

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McKesson

WebsiteLinkedInAll Job Openings

10,000+ employees

Founded 1833

💼 Consulting

📦 Logistics

🏥 Healthcare

Consulting • Logistics • Healthcare

McKesson is a diversified healthcare leader specializing in pharmaceutical distribution, medical supplies, and healthcare services. Their solutions facilitate patients' access to life-changing therapies, support efficient operations for pharmacies, health systems, and clinics, and address critical issues such as drug shortages through a resilient supply chain. McKesson provides comprehensive services such as pharmacy management software, consulting, and technology solutions for specialty practices, focusing on improving health outcomes and advancing the pharmaceutical industry. They work closely with biopharma companies to enhance medication access, adherence, and commercialization while supporting oncology and biopharma practices through data-driven insights and real-world evidence.

📋 Description

• Partner with Product, Sales, Marketing, and Customer Success teams to support business growth and commercial objectives • Analyze customer, market, competitive, and performance data to identify opportunities, risks, and strategic recommendations • Translate market insights into marketing plans, messaging, campaigns, and go-to-market initiatives • Support annual and quarterly commercial planning through customer, product, and marketplace analysis • Develop and optimize buyer journeys to improve customer engagement, adoption, and retention • Contribute to thought leadership and industry engagement programs • Collaborate with commercial teams on strategic account planning and revenue growth initiatives • Support product launches, roadmap communications, and lifecycle marketing programs • Develop positioning, messaging, and value propositions • Build differentiated solution narratives addressing customer needs and market challenges • Create audience-facing content, thought leadership materials, digital experiences, and campaign assets • Develop sales enablement materials, training resources, and customer-facing tools • Track marketing performance metrics and recommend improvements to drive awareness, engagement, adoption, and revenue outcomes • Represent product marketing on cross-functional initiatives and strategic projects

🎯 Requirements

• 5+ years of experience in Product Marketing, Healthcare Marketing, B2B Marketing, Go-to-Market Strategy, Integrated Marketing, or a related field • Experience supporting pharmaceutical, life sciences, healthcare technology, or healthcare services organizations • Strong expertise in product positioning, messaging, content strategy, customer journey development, lifecycle marketing, and go-to-market execution • Experience creating sales enablement materials, commercial engagement programs, and account-based marketing initiatives • Ability to influence and collaborate across cross-functional teams without direct authority • Strong written, verbal, presentation, and stakeholder management skills • Ability to translate complex customer, product, market, and performance data into clear business recommendations • Experience using data and customer feedback to improve marketing effectiveness and business outcomes • Strong project management skills with the ability to manage multiple priorities and navigate ambiguity • Bachelor's degree in Marketing, Business, Healthcare Administration, Communications, or a related field • Up to 20% travel • Preferred: Experience in healthcare technology, medication access, patient affordability, biopharma, or healthcare services • Preferred: Understanding of biopharma customer segments and the medication access ecosystem • Preferred: Knowledge of reimbursement processes, patient access challenges, and affordability programs • Preferred: Experience developing insight-driven storytelling and data-backed marketing narratives • Preferred: Familiarity with healthcare regulatory and compliance considerations • Preferred: Experience supporting complex B2B healthcare solutions and enterprise buying journeys

🏖️ Benefits

• Competitive compensation package • Annual bonus or long-term incentive opportunities may be offered • Total Rewards benefits package • Reasonable accommodation for job search or application