Director, Lead Generation

Job not on LinkedIn

🔥 1 minute ago

🇺🇸 United States – Remote

💵 $160k - $180k / year

⏰ Full Time

🟠 Senior

🎣 Lead Generation

👻 Ghost score 0%

What it means: the chance that no one is really hiring for this job.How to read it: 60% or higher means we think this is a ghost. Lower scores are less of a worry.How we score it: age, reposts, open roles vs team size, how fast jobs close, and whether pay is listed.Fine print: an estimate from public data, not a judgment of the company. Real jobs can score high, so treat it as a hint, not a fact.

Apply Now

Find Similar Remote Jobs

MDVIP

WebsiteLinkedInAll Job Openings

501 - 1000 employees

Founded 2000

🏥 Healthcare

☁️ SaaS

👥 B2C

💰 Private equity on 2005-01

Healthcare • SaaS • B2C

MDVIP is a US-based healthcare membership company that provides personalized primary care through a network of affiliated physicians. Members pay an annual fee (with options to pay every 3, 6, or 12 months) for access to a dedicated physician who manages a smaller patient panel (~600 patients) allowing longer visits, same-day or next-day appointments, after-hours availability, and a comprehensive Annual Wellness Program that includes advanced labs, in-depth screenings, and a personalized care plan. MDVIP complements existing insurance/Medicare by billing routine and specialist/hospital services through insurance while the membership fee covers the enhanced primary care experience and wellness program. The company also connects members with Medical Centers of Excellence (e. g. , Cleveland Clinic, Mayo Clinic) for advanced care and serves employers looking to improve wellness and retention.

📋 Description

• Develop and lead the national physician lead-generation strategy across digital, email, content syndication, paid media, event recruitment, referral programs, partnerships, and outbound campaigns • Build and manage a scalable lead-generation ecosystem producing high-quality physician prospects • Oversee campaign planning, execution, optimization, and performance reporting across all channels • Optimize website content, landing pages, SEO, and marketing automation workflows with internal teams • Define target physician segments, build predictive models, and establish scoring and qualification criteria • Lead thought-leadership content and messaging for physician audiences • Improve lead handling, tracking, follow-up, and flow into recruitment systems • Monitor campaign performance, budget utilization, and ROI; produce executive-level insights and dashboards • Collaborate with internal stakeholders to drive alignment and accelerate funnel progress • Ensure physician-facing marketing complies with regulatory guidelines • Report to the Vice President of Physician Marketing • Collaborate with Physician Development, Business Development, Product Growth, Analytics, Brand, and Executive Leadership

🎯 Requirements

• Bachelor’s degree or equivalent • Seven (7) years of marketing, growth, or demand-generation experience • Experience in managing digital marketing channels (Meta, Google, etc.) • Proven success building and scaling B2B or physician-focused lead-generation programs • Experience managing and developing teams • Expertise across digital marketing channels, CRM/automation platforms, analytics, and funnel optimization • Strong strategic thinking and hands-on execution • Strong executive-level communication presence • Ability to manage KPIs • MBA or advanced degree (preferred) • Experience marketing to physicians (preferred) • Expertise with Salesforce CRM (preferred) • Understanding of healthcare industry trends and physician engagement (preferred)

🏖️ Benefits

• Performance-based incentives • Health insurance • Dental insurance • Vision insurance • Retirement plans • Ongoing training and leadership development programs • Medical/prescription drug coverage • Flexible Spending Account • Health Savings Account • Dependent Care Flexible Spending Account • Basic and Supplemental Life Insurance & Accidental Death and Dismemberment • Disability Income Protection Plan • Employee Assistance Program • 401(k) retirement program • Vacation • Paid Holidays and Personal time • Paid Sick and Family and Medical Leave time as required by law

📊 Check your resume score for this job

Improve your chances of getting an interview by checking your resume score before you apply.

Upload Resume