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Integrated Marketing Manager

🔥 0 minutes ago

🌲 North Carolina – Remote

infoinfo

💵 $104k - $156k / year

⏰ Full Time

🟡 Mid-level

🟠 Senior

🎡 Marketing

Where this job comes from

Posted on Mimecast's careers page, not through a job board

First seen by Remote Rocketship 0 minutes ago

Logo of Mimecast

Mimecast

1001 - 5000 employees

🔒 Cybersecurity

🔐 Security

Cybersecurity • Security

Mimecast is a cybersecurity company focused on transforming security to protect against relentless threats. With over 2,500 employees, they are dedicated to not only defending against today's threats but also anticipating and safeguarding against future ones. Mimecast prioritizes privacy and optimal user experience, operating globally across various locations including the United States, United Kingdom, Australia, and more. The company offers a dynamic work environment with a commitment to excellence and continuous improvement in security services.

📋 Description

• Create quarterly field marketing plans aligned with regional sales leadership and corporate marketing functions • Adapt and roll out corporate marketing campaigns for AMER audiences and industries • Own the AMER event program, including Mimecast-led, executive and customer events, as well as third-party tradeshows, conferences and sponsorships • Manage event strategy, budgets, vendors, logistics, speakers, promotion and on-site delivery • Coordinate with Sales, BDR and corporate events teams on audience targeting, attendee follow-up and pipeline conversion • Own AMER social media activities and digital campaigns, including event promotion and lead generation programs • Plan and execute third-party media activities, including lead generation, webinars and advertorials • Monitor performance across the lead funnel using Salesforce, Marketo and Tableau, measuring event and campaign ROI in partnership with BDR and sales teams

🎯 Requirements

• Ability to independently manage physical and virtual events, tradeshows and executive programs from planning through delivery and performance measurement, with a track record of generating pipeline • Broad marketing experience spanning outbound campaigns, paid media and social media, alongside deep event expertise • Strong communication and content skills, including creating new content and rewriting and proofreading existing material • Experience working in matrix organizations and partnering with corporate marketing teams • Strong knowledge of lead generation campaign setup and monitoring • Strong vendor, budget and logistics management skills • Self-driven, collaborative and hands-on approach, with the ability to manage multiple priorities under pressure • Willingness to travel for events as required • A bachelor's degree or equivalent in marketing, communication or a related field • Successful completion of applicable background checks, as required by customer obligations and local law

🏖️ Benefits

• Benefits • Eligibility for incentive plans • Additional benefits in accordance with company policy and local regulations

Apply Now

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