Associate Director, Marketing – Thought Leader Liaison

Job not on LinkedIn

🔥 15 minutes ago

🇺🇸 United States – Remote

💵 $142.4k - $224.1k / year

⏰ Full Time

🟠 Senior

🎯 Chief Marketing Officer (CMO)

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MSD

WebsiteLinkedInAll Job Openings

10,000+ employees

Founded 1891

🏥 Healthcare

📦 Logistics

🧬 Biotechnology

Healthcare • Logistics • Biotechnology

MSD is a leading biopharmaceutical company known as Merck & Co. , Inc. in the United States, Canada, and Puerto Rico, and as MSD globally. The company focuses on scientific innovation to deliver medicines and vaccines for various health challenges, including oncology, vaccines, infectious diseases, and cardio-metabolic diseases. MSD operates multiple divisions, including Human Health, Animal Health, and Research & Development. With approximately 75,000 employees worldwide and a significant investment in research and development, MSD is committed to improving global health through its scientific advancements. Additionally, the company places a strong emphasis on diversity, inclusion, and corporate responsibility. MSD’s operations extend worldwide, offering opportunities in numerous regions and promoting diversity and innovation in all aspects of its business.

📋 Description

• Support identification and mapping of national and regional scientific leaders, clinical leaders, and emerging experts across the US IBD landscape • Develop and assess advocacy of key opinion leaders around scientific messages, product positioning, and medical education content • Execute engagements with scientific leaders, including congress participation, site visits, advisory boards, and customer strategy sessions • Gather actionable insights from scientific leaders to inform marketing strategies and brand planning • Provide real-time insights on approved business questions and topics • Execute engagement plans with key thought leaders throughout the US • Support development of approved educational content based on KOL and faculty input • Collaborate with marketing to determine participation and support for key IBD conferences • Secure engagement meetings and congress execution between headquarters employees and KOLs • Help identify and manage a US IBD Speaker Bureau, including faculty identification, onboarding, and training • Ensure speaker advocacy aligns with scientific platform key messages and supports speaker readiness • Collaborate with field-facing roles to align on scientific-leader needs and account dynamics • Ensure strict adherence to compliance regulations, internal policies, and industry standards

🎯 Requirements

• Bachelor’s degree required • Advanced degree (MBA, MS, PharmD, or equivalent) preferred • Minimum 5-8 years in pharmaceutical sales, marketing, field medical engagement, or KOL management roles • At least 2 years of IBD experience strongly preferred • Existing Key KOL networks in IBD strongly preferred • Demonstrated success building and maintaining scientific relationships with KOLs, speakers, or professional societies in a highly regulated environment • Excellent communication, interpersonal, and organizational skills • Ability to synthesize insights into strategic recommendations • Ability to influence and collaborate across a matrixed environment without direct authority • Willingness to travel up to 60%, including weekends and evenings for congresses and advisory meetings • Valid driver’s license • Must live in or near the assigned geographical area and near a major US airport • Must reside within a major metro area in or near the assigned region • Adaptability • Brand management, brand marketing, and brand strategy • Content creation and creativity • Cross-functional leadership and multidisciplinary collaboration • Customer experience strategy, customer insights, and customer strategy • Digital consumer engagement and digital marketing • Direct marketing • Go-to-market strategies • Marketing management and market research • Market segmentation • Omnichannel marketing • Pharmaceutical sales • Product launches, product management, and product marketing

🏖️ Benefits

• Annual bonus eligibility • Long-term incentive eligibility, if applicable • Medical, dental, and vision healthcare • Other insurance benefits for employee and family • Retirement benefits, including 401(k) • Paid holidays • Vacation • Compassionate days • Sick days • Remote work arrangement • No relocation required