Senior Paid Media Strategist, Meta, Google

Job not on LinkedIn

🔥 0 minutes ago

🌐 United States, Canada – Remote

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💵 $4k - $5.5k / month

⏰ Full Time

🟠 Senior

📈 Performance Marketing

👻 Ghost score 8%

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Logo of MVR Digital

MVR Digital

11 - 50 employees

Founded 2016

💼 Consulting

📦 Logistics

📣 Marketing

Consulting • Logistics • Marketing

MVR Digital is a full-service performance growth marketing agency that partners with direct-to-consumer and eCommerce brands. They specialize in paid media, creative strategy, email marketing, landing pages/CRO, and data & analytics (including attribution), helping beauty, fashion, wellness, and lifestyle companies scale through measurement-led, outcome-focused campaigns. Built for complexity, the agency emphasizes sustainable systems, high client retention, and data-driven creative to drive DTC growth from launch to scale.

📋 Description

• Own Meta and Google strategy and daily execution across accounts, including building, structuring, budget pacing, testing, and scaling • Manage $100K+ per month in combined spend against MER, ROAS, and CPA targets • Run Meta Advantage+ and CBO structures, protect signal quality, and configure and QA pixel, CAPI, and event quality • Manage Google Search, Shopping, Performance Max, and YouTube, including asset groups, exclusions, signal inputs, and new customer acquisition settings • Own Merchant Center and feed health end to end; diagnose disapprovals, feed gaps, and Shopify sync issues • Develop and defend positions on branded spend and incrementality with clients • Decide budget allocation between Meta and Google when platforms claim the same conversions • Run structured creative testing, brief creative, critique deliverables, and connect creative performance to in-platform decisions • Support TikTok and other channels affecting assigned accounts • Lead the paid media portion of client calls, explain performance, make recommendations, and push back on requests that do not serve the client • Run 3 to 4 client accounts for premium and luxury DTC brands

🎯 Requirements

• 5+ years of hands-on paid media at an agency or high-growth brand • Deep expertise on at least one of Meta or Google, and proven, hands-on ownership of the other; personally run both, not supervised them • Personally owned $100K+ monthly budgets with documented efficiency gains, with meaningful spend on each platform • Strong Meta fundamentals: Advantage+, CBO, signal quality, CAPI • Strong Google fundamentals: Search, Shopping, Performance Max, Merchant Center, and feed troubleshooting • DTC or e-commerce ownership • Premium or luxury AOV experience is a strong differentiator • GA4, Looker Studio, Shopify, and attribution fluency • Fluent, confident English and strong client communication • Comfortable managing multiple accounts in a fast-moving remote environment • Based in the US or Canada, with overlap with US time zones for client calls

🏖️ Benefits

• Paid time off • Paid company holidays • Flexible Fridays • Remote-first collaboration • Quarterly bonus opportunities

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