Marketing Content Operations Specialist

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🌪️ Kansas, Missouri – Remote

🌪️ Kansas – Remote 🏰 Missouri – Remote

💵 $105k - $125k / year

⏰ Full Time

🟡 Mid-level

🟠 Senior

✍️ Content Marketing Manager

👻 Ghost score 0%

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NAIC | NAICL

WebsiteLinkedInAll Job Openings

1 - 1 employees

🤝 Non-profit

🌍 Social Impact

📚 Education

Non-profit • Social Impact • Education

NAIC | NAICL is a broad-based coalition of congregations, schools, and non-profit organizations in Northern Arizona that organizes non-partisan civic engagement and community organizing. The organization unites diverse institutions to amplify their impact, trains community members to become active in public life, and leverages recognized organizing techniques to drive collective, non-partisan action that aims to improve local families' lives and strengthen democracy. NAIC | NAICL runs events, coordinates participating institutions, and focuses on building power for the common good at the local level.

📋 Description

• Develop and execute digital marketing strategies aligned with organizational and business objectives • Optimize campaigns across website, email, search, and social channels • Support integrated campaigns and product launches with targeted content assets • Maintain the marketing calendar and contribute to digital content strategy for landing pages, email campaigns, events, blogs, webinars, and promotional assets • Partner with UX and product teams to improve customer journeys, reduce friction, and strengthen conversion paths • Develop external-facing and sales enablement resources, including presentations, sell sheets, case studies, newsletters, and supporting materials • Analyze campaign performance, track KPIs, report results, and recommend optimizations • Combine data from web, email, paid media, and CRM platforms to inform segmentation, targeting, and journey optimization • Stay current on digital marketing trends, tools, privacy and accessibility standards, and platform updates • Collaborate with communications, product, UX, sales, state regulatory, government affairs, vendors, and other partners • Create industry-specific educational content translating regulatory changes into clear adoption guidance and audience value • Report to the Senior Manager, Marketing Operations

🎯 Requirements

• Bachelor’s degree in marketing, communications, business, or a related field, or equivalent experience • 5+ years of digital marketing experience, preferably in insurance or another regulated industry • Experience managing multi-channel campaigns across web, email, search, social, CMS, CRM, and digital advertising platforms • Hands-on experience with marketing analytics, reporting, tag management, Canva, Contentstack, HubSpot, Salesforce, Tealium iQ, and Google Analytics • Experience supporting product launches, stakeholder communications, customer readiness, and data-driven optimization recommendations • Knowledge of SEO best practices, digital optimization, and performance reporting • Advanced Microsoft skills • Strong written, verbal, analytical, and project management skills • Ability to translate complex information into effective educational content • Ability to manage multiple priorities and collaborate effectively across cross-functional teams • Must be willing to travel occasionally for team meetings and in-person organizational events • Applicants must be authorized to work for any employer in the U.S.

🏖️ Benefits

• Remote work schedule • 37.5-hour work week • Tuition reimbursement • Referral bonuses • Choice of insurance plans • Vacation buy-back • Adoption assistance • Parental leave • Employee recognition programs • Days off for community service • Student loan repayment program