Marketing Manager, Lead Generation

Job not on LinkedIn

🔥 0 minutes ago

🏄 California – Remote

🏄 California – Remote

💵 $50k - $57k / year

⏱ Part Time

🟠 Senior

🎣 Lead Generation

👻 Ghost score 0%

What it means: how likely this posting is sitting open without active hiring.How to read it: 60% or higher means we think this is a ghost. Lower scores are less of a worry.How we score it: age, reposts, open roles vs team size, how fast jobs close, and whether pay is listed.Fine print: an estimate from public data, not a judgment of the company. Real jobs can score high, so treat it as a hint, not a fact.

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National Equity Project

WebsiteLinkedInAll Job Openings

11 - 50 employees

🤝 Non-profit

📚 Education

💼 Consulting

Non-profit • Education • Consulting

National Equity Project is a non-profit organization dedicated to transforming educational systems into equitable and resilient environments. They provide executive coaching, leadership development, and professional learning experiences aimed at fostering educational equity and cultural competence among educators and leaders. By supporting schools and districts in redesigning their approaches to teaching and learning, the National Equity Project helps create inclusive systems that promote equitable outcomes for all students and communities.

📋 Description

• Connect search, ads, web pages, downloadable resources, forms, and email follow-up into a clear path from first visit to qualified lead • Maintain a shared marketing calendar for campaigns, website updates, events, and emails • Identify visitor drop-off points and address the largest gaps • Update marketing pages, landing pages, forms, and calls to action in WordPress and connect them to HubSpot • Work with specialists to improve visibility in Google and AI search tools using SEO/AEO/GEO • Track Google Ads and Google Ad Grant results and coordinate improvements with the ads specialist • Build HubSpot marketing emails, lists, and simple automated follow-up sequences • Ensure forms, downloads, webinars, and events have appropriate follow-up • Maintain clean lead data and flag system issues to Operations • Pass qualified leads to Direct Services using agreed criteria • Manage timelines, assets, and approvals across teams and external partners • Support promotion, registration, and follow-up for webinars and events • Share monthly reports on website traffic, search and ad results, email engagement, conversions, and leads • Use data and Direct Services feedback to recommend improvements

🎯 Requirements

• 2+ years in inbound marketing, email marketing, demand generation, or marketing operations • Nonprofit or K-12 experience in these areas is a plus • Hands-on experience with HubSpot or a similar tool, including emails, lists, and simple automations • Working knowledge of SEO, Google Ads, website conversion, and analytics • WordPress and GA4 preferred • Strong organizational and follow-through skills • Ability to manage several campaigns and contributors independently • Commitment to educational equity, youth voice, and shared power • Ability to effectively work and collaborate across differences, including race, gender and culture • Eligible to work in the United States

🏖️ Benefits

• Sick Time Off • Voluntary Short-term Disability, Long-term Disability, and Life Insurance • Partial Cell Phone & Internet Reimbursement • Home Office Equipment Budget