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Marketing Measurement Lead

🔥 4 minutes ago

🇺🇸 United States – Remote

💵 $215k - $245k / year

⏰ Full Time

🟠 Senior

🎡 Marketing

Where this job comes from

Posted on Neilson Financial Services's careers page, not through a job board

First seen by Remote Rocketship 4 minutes ago

Logo of Neilson Financial Services

Neilson Financial Services

501 - 1000 employees

💼 Consulting

🏥 Healthcare

📣 Marketing

Consulting • Healthcare • Marketing

Neilson Financial Services is a recruitment firm focused on hiring and staffing for the financial services sector. The company operates an online career and candidate portal across multiple countries (UK & Ireland, Australia, Canada, United States), supporting employer and candidate logins and facilitating recruitment processes. Its website emphasizes candidate/employer interactions, data & privacy controls, and uses a careers platform (Teamtailor) to manage job postings and applications.

📋 Description

• Own marketing measurement from the first ad click through to sales • Keep data accurate, documented, and easy to follow • Send the right results to advertising platforms • Set up checks and alerts to identify problems quickly • Compare platform results with company records • Turn data into clear answers for leaders • Work with marketing, engineering, data, and BI teams to establish shared goals • Make fast measurement and data-quality decisions • Define standards and build processes that prevent recurring issues

🎯 Requirements

• Senior-level experience with complex systems • Hands-on experience with ad platform conversion tools, including sending sales and offline results back to the platforms; this is essential • Strong data and reporting skills, including SQL • Comfort reading code and working with data pipelines • Habit of tracking problems back to their source and fixing them for good • Experience managing ad budgets at scale, ideally $100M+ a year or equivalent • Clear communication with technical and non-technical people • Strong hands-on skills from an engineering, attribution, ad operations, or technical product background • Insurance or lead-generation experience is a bonus • TikTok or LinkedIn ad experience is a bonus • Data warehouse or reverse ETL tools experience is a bonus • Tag management and server-side tagging experience is a bonus • Experience using AI tools in data work is a bonus

🏖️ Benefits

• Competitive total compensation package • Extensive learning opportunities • Flexible working options • Medical insurance • Dental insurance • Vision insurance • LTD • STD • AD&D • Life insurance • 401(K) with company match • Generous PTO policy

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