Senior Strategy Lead, Client Engagement

Job not on LinkedIn

🔥 4 minutes ago

🏄 California, Colorado, +16 more states – Remote

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💵 $85k - $120k / year

⏰ Full Time

🟠 Senior

🧐 Strategy

👻 Ghost score 0%

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Logo of New Engen

New Engen

201 - 500 employees

Founded 2016

📣 Marketing

📱 Media

🤝 B2B

💰 Private Equity Round - New Engen on 2021-12

Marketing • Media • B2B

New Engen is a creative-led digital marketing agency that helps brands create, activate, measure, and scale high-performing media, creator, commerce, and content strategies. The agency combines creative services, media buying, influencer & creator programs, affiliate marketing, measurement, and data-driven insights and technology to drive marketing impact across the customer journey. New Engen serves clients across many verticals (examples: Altra, arrae, OREO, Coca-Cola) and highlights measurable outcomes such as reduced customer acquisition costs, higher CTRs, cart value generated, and large engagement volumes. The firm operates multiple U. S. offices (Seattle HQ, Northwest Arkansas, Manhattan Beach, NYC) and positions itself around integrating content and media with an insights-driven engine to maximize and measure performance.

📋 Description

• Own campaign positioning and pricing strategy across accounts, developing strategically sound, competitive, margin-conscious recommendations aligned with client goals. • Partner with Account Leads to lead RFP strategy, pricing, and positioning, translating client needs into clear, differentiated recommendations. • Partner with Analytics to translate campaign performance into actionable insights and identify opportunities for mid-campaign optimization, upsells, and stronger future programs. • Lead the strategic narrative within campaign recaps, connecting performance and findings to insights, recommendations, and future opportunities. • Develop and evolve strategic frameworks, pricing models, and best practices for the pod. • Stay current on influencer marketing trends, platform changes, and the competitive landscape. • Provide strategic oversight, feedback, and coaching to Strategists. • Delegate opportunities for increased ownership and raise the quality and consistency of strategic thinking across the pod.

🎯 Requirements

• 6–9 years of experience in strategy, planning, or analytics within a digital, social, or agency marketing environment. • Deep expertise in influencer marketing, including campaign structures, creator economics, platform nuances, and performance metrics. • Strong analytical skills with a demonstrated ability to translate complex data and campaign performance into clear, actionable strategic recommendations. • Experience developing pricing strategies and media plans within an agency environment. • Demonstrated experience leading RFP strategy, campaign positioning, and strategic recommendations for clients. • Strong executive communication and presentation skills, with the ability to confidently lead strategic conversations with clients and senior internal stakeholders. • A collaborative mindset and demonstrated ability to partner effectively across Account, Analytics, Media, and Creator Operations teams. • Experience coaching and developing Strategists or other junior team members through feedback, oversight, and delegation.

🏖️ Benefits

• Remote or hybrid work environment with flexible hours • Unlimited PTO + company holidays • Comprehensive medical, dental, vision, and disability coverage • Life & AD&D insurance • 401(k) with company match • Paid parental leave & family support • Pet care perks & insurance • Learning & career development programs • Commuter & transit benefits • Exclusive employee discounts

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