Vice President of Marketing

🔥 0 minutes ago

🏄 California, Colorado – Remote

🏄 California – Remote ⛰️ Colorado – Remote

⏰ Full Time

🔴 Lead

🎡 Marketing

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Offchain Labs

WebsiteLinkedInAll Job Openings

11 - 50 employees

Founded 2018

₿ Crypto

🌐 Web 3

Crypto • Web 3 • Blockchain Technology

Offchain Labs is a venture-backed company founded at Princeton that specializes in developing blockchain technologies, particularly for scaling the Ethereum network. Known for its groundbreaking Arbitrum technology, Offchain Labs offers a suite of products aimed at enhancing Ethereum's capabilities, including Arbitrum One, Arbitrum Nova, and Arbitrum Orbit. The company also provides tools like Prysm, a leading consensus client for Ethereum, and Stylus, a programming environment for deploying EVM-compatible smart contracts. Offchain Labs focuses on creating innovative and accessible solutions for developers, businesses, and individuals to utilize Ethereum effectively.

📋 Description

• Lead the marketing function across brand, product marketing, communications, content, social, partnerships, campaigns, and creative. • Establish clear priorities, roles, OKRs, launch calendars, review processes, and feedback loops. • Build a team culture that values speed, clarity, creativity, ownership, and high standards. • Manage and mentor a team across multiple workstreams while remaining close enough to the work to improve it directly. • Build and grow the marketing team thoughtfully, knowing when to hire, when to level up existing contributors, and how to create role clarity without slowing execution. • Create the operating structure required for fast execution, clear decision-making, strong cross-functional alignment, and measurable outcomes. • Own the editorial standard for the company. • Shape the core narratives that define how Offchain, Arbitrum, and related product lines show up in the market. • Know how to translate technical capabilities into business outcomes for institutions, developers, partners, media, and ecosystem stakeholders. • Develop and execute high-impact campaigns across owned, earned, paid, partner, and executive channels. • Define how marketing success is measured across awareness, narrative adoption, developer engagement, partner amplification, enterprise pipeline, web traffic, launch performance, and ecosystem growth.

🎯 Requirements

• Minimum of 10 years of marketing experience, ideally across high-growth technology, fintech, infrastructure, developer platforms, crypto, or enterprise software. • Minimum of 5 years leading marketing teams across brand, product marketing, communications, content, campaigns, social, or GTM. • Experience building marketing functions that are structured, fast, and accountable.

🏖️ Benefits

• Remote-first global workforce + NY office • Annual company offsite + team onsites • Professional reimbursement program (facilitates industry conference attendance, certifications, and more) • Medical, dental & vision coverage (US + some other countries) • 401k retirement plan + company match (US only) • Wellness stipend • Home office set up / ergonomic equipment program