Outside Sales Representative, Optical

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Logo of OGI Eyewear

OGI Eyewear

51 - 200 employees

Founded 1997

🤝 B2B

🛒 Retail

🛍️ eCommerce

B2B • Retail • eCommerce

OGI Eyewear is an innovative eyewear company that offers a diverse range of eyewear collections, including brands like OGI Red Rose, SERAPHIN, and SCOJO New York. Known for its commitment to sustainability, OGI Eyewear strives to provide exceptional customer service and has introduced groundbreaking virtual try-on technology to enhance the shopping experience. The company maintains strong relationships with independent optical professionals and actively participates in industry events to showcase its latest styles and technology offerings.

📋 Description

• Identify, prospect, and close new accounts within your assigned territory • Build a consistent pipeline through cold outreach, referrals, and field activity • Develop and execute a territory plan to maximize market coverage • Represent the brand at trade shows, regional events, and in-office visits • Create a strategic sales cycle with your accounts based on growth potential and overall value. • Serve as the primary point of contact for existing accounts • Build deep relationships with key decision-makers (practice owners, opticians, buyers) • Drive product adoption and increase share of wallet within active accounts • Conduct regular business reviews and ensure accounts are set up for success • Achieve KPIs through performance dashboards and account playbooks • Analyze sales data to identify trends, opportunities, and gaps in your territory • Develop account-specific strategies to grow revenue and improve retention • Track and report on pipeline activity, forecasts, and performance metrics • Identify operational or product feedback from accounts to help inform cross-functional improvements. • Partner with internal teams (marketing, product, operations) to address account needs • Lead confident, consultative conversations that uncover customer needs • Address pricing, product, and competitive objections with clarity and confidence • Adapt messaging based on account type, buyer persona, and stage in the sales cycle

🎯 Requirements

• 3–6+ years of outside sales, territory sales, or account management experience • Proven track record of prospecting, opening new accounts, and growing territory revenue • Demonstrated success achieving or exceeding sales goals • Experience within the optical industry, including independent practices, optical chains, or wholesale eyewear • Experience managing a full sales cycle from prospecting through close • Strong analytical skills with the ability to interpret sales data and develop territory strategies • Experience using CRM platforms to manage pipelines, customer activity, and forecasting • Excellent communication, presentation, and relationship-building skills • Ability to travel regularly throughout an assigned territory

🏖️ Benefits

• Health insurance • Professional development opportunities • Remote work options

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