Senior Product Marketing Manager

🔥 17 hours ago

🏄 California, Colorado, +6 more states – Remote

🏄 California – Remote ⛰️ Colorado – Remote 🦌 Connecticut – Remote 🎰 Nevada – Remote 🗽 New York – Remote 🦀 Maryland – Remote ⚓ Rhode Island – Remote ☕ Washington – Remote

💵 $140k - $195k / year

⏰ Full Time

🟠 Senior

🎁 Product Marketing

👻 Ghost score 0%

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OpenSpace

WebsiteLinkedInAll Job Openings

201 - 500 employees

🏗️ Construction

🤖 Artificial Intelligence

Construction • Artificial Intelligence

OpenSpace is on a mission to bring new levels of transparency to construction. We combine simple off-the-shelf 360° cameras, computer vision, and AI to make it incredibly easy to capture a complete visual record of a job site, share it via the cloud, and track progress remotely. Our customers have used the platform to capture over 11 billion square feet of active construction projects around the world. OpenSpace is based in San Francisco, California.

📋 Description

• Lead go-to-market planning and execution for product launches, including positioning, messaging, content development, sales readiness, cross-functional coordination, and post-launch measurement. • Establish consistent messaging that communicates OpenSpace products' value across customer segments and channels. • Develop and execute lifecycle programs across email, in-product messaging, and other channels to increase engagement, adoption, retention, and expansion opportunities. • Develop sales enablement strategy, resources, and training for Sales, Solutions Engineering, and Customer Success. • Measure the impact of enablement efforts. • Partner with Product Management on roadmap understanding, customer needs, market insights, research, feature priorities, and product narratives. • Analyze competitor capabilities, product positioning, and market developments; translate findings into actionable insights. • Design and lead customer research, including interviews, persona development, customer journey analysis, and win/loss research. • Define success metrics and analyze performance data for launches, enablement, lifecycle programs, and adoption initiatives. • Refine launch and lifecycle processes and identify responsible uses of AI and automation. • Collaborate with Product Management, Sales, Solutions Engineering, Customer Success, and Marketing; report to the Senior Manager, Product Marketing.

🎯 Requirements

• A bachelor's degree or equivalent practical experience. • 7–10 years of experience in B2B software marketing, including at least 5 years in product marketing. • Demonstrated experience leading product launches from planning through execution and measurement, with evidence of measurable results. • Experience developing and executing customer lifecycle, adoption, or expansion programs that contribute to revenue growth within an existing customer base. • Hands-on experience conducting customer research and translating findings into actionable marketing or product recommendations. • Strong analytical skills, including the ability to interpret funnel performance, engagement metrics, and program results. • Excellent writing, messaging, and content development skills. • Proven ability to work independently, manage competing priorities, and drive projects to completion across multiple teams. • Experience partnering with senior stakeholders across Product, Sales, Customer Success, and Marketing. • Ability to translate complex product capabilities into clear, compelling, value-based messaging for diverse audiences. • Preferred: Experience marketing products to industries with physical operations, such as construction, manufacturing, logistics, energy, or field services. • Preferred: Experience in demand generation or channel marketing. • Preferred: Experience using AI-enabled tools or automation to improve marketing workflows, research, analysis, or content development.

🏖️ Benefits

• Equity awards • 401k match • Region-specific health and wellness benefits • Reasonable accommodations for qualified individuals with disabilities

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