Senior Director, Marketing

Job not on LinkedIn

🔥 0 minutes ago

🇺🇸 United States – Remote

💵 $203k - $304k / year

⏰ Full Time

🟠 Senior

🎯 Chief Marketing Officer (CMO)

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OpenText

WebsiteLinkedInAll Job Openings

10,000+ employees

Founded 1991

🏢 Enterprise

☁️ SaaS

🤝 B2B

💰 $1G Post IPO debt on 2022-12

Enterprise • SaaS • B2B

OpenText is a Canadian enterprise software company that provides enterprise information management solutions and cloud-based services. It offers products for enterprise content management, document and records management, information governance, collaboration, and related IT/cloud operations, serving business customers with both on-premises and SaaS delivery models. The company's public materials emphasize enterprise-focused careers, cloud and IT operations, client success, and professional services.

📋 Description

• Lead integrated marketing plans aligned with shared priorities and revenue goals • Own the full funnel from brand and thought leadership through demand generation and revenue impact • Balance investment between new and existing partners and customers • Coordinate Product Marketing, Global Channel Marketing, Web, and Marketing Operations & Analytics • Shape brand and thought leadership programs across the cybersecurity portfolio and platform • Develop clear B2B messaging for MSPs, channel partners, and SMBs • Translate brand and portfolio priorities into measurable pipeline and revenue • Direct campaigns from strategy through execution across channels • Drive digital and lifecycle marketing programs • Lead Digital Marketing, Lifecycle Marketing, and Campaigns teams • Coach and develop leaders and teams • Manage and evaluate external agencies • Partner with Product, Sales, Direct Sales, Channel Sales, and BDR teams • Drive stakeholder decisions and resolve competing priorities • Review performance data and optimize integrated campaigns • Own program budgets and direct investment for strongest return • Report funnel conversion, pipeline, revenue, CPL, and CPO metrics to senior leaders

🎯 Requirements

• 10+ years of progressive B2B marketing leadership experience • 5+ years managing teams of 5 or more • Cybersecurity and SaaS experience a plus • Executive presence and credibility with senior leaders • Deep expertise in brand and demand generation • Fluency in multi-route go-to-market models • Familiarity with marketing automation platforms, CRM systems, and Google Analytics • Marketo and Salesforce experience a plus • Ability to turn complex offerings into clear, persuasive messaging • Experience managing managers and scaling core demand functions • Experience planning multi-channel programs • Experience managing agency relationships and marketing budgets, including contract negotiation • History of winning new business and growing established partner and customer bases • Strong analytical skills and sound judgment

🏖️ Benefits

• Benefits package supporting physical, emotional, and financial wellbeing • Variable and commission compensation opportunities for eligible roles • Vacation entitlement • Paid time off • Reasonable accommodations for disabilities • Respectful and empowering workplace • Collaboration, innovation, and personal growth opportunities

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